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# Zombie-Fighting SUVs
The Hyundai Santa Fe Zombie Survival Machine Keeps Walkers at Bay

By Michael Hines | Published 2013-10-10 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/hyundai-santa-fe-zombie
References: [gizmag](http://www.gizmag.com/walking-dead-santa-fe-zombie-survival-machine/29314/) & [hyundainews](http://www.hyundainews.com/us/en-us/Media/PressRelease.aspx?mediaid=39236&title=hyundai-and-the-walking-dead-bring-fan-designed-zombie-survival-machine-to-life)

Should you ever find yourself in need of some wheels during the zombie apocalypse, you'd better hope that the [Hyundai](https://www.trendhunter.com/trends/hyundai-santa-fe) Santa Fe Zombie Survival Machine is around.

This [killer SUV](https://www.trendhunter.com/trends/hennessey-jeep-gladiator-warhawk) (pun intended) was designed by Anson Kuo using the Walking Dead Chop Shop app. The app lets users zombie-proof one of three different Hyundai models. Kuo chose the Santa Fe, and Hyundai in turn chose his design out of 82,500 as the one it will take from concept to reality.

[Galpin Auto Sports](https://www.trendhunter.com/trends/galpin) will be creating the Hyundai Santa Fe Zombie Survival Machine and will debut it at the 2013 New York Comic-Con. The SUV is loaded with ways to both kill zombies and stave off a zombie attack. The sword-lined doors and rooftop turret are especially nice touches. This will be the third Walking Dead Hyundai as the Korean automaker has already tricked out a Veloster and Elantra for the zombie apocalypse.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 57% | Activity: 74% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Zombie-proof Vehicles:** The trend of designing vehicles with specialized features to protect against zombie attacks offers opportunities for disruptive innovation in the automotive industry.
- **Survivalist Vehicle Modifications:** The trend of modifying vehicles with weapons and defensive mechanisms for survival in extreme situations presents disruptive innovation opportunities in the automotive customization industry.
- **Branded Entertainment Collaborations:** The trend of partnering with popular media franchises to create branded vehicles for marketing and promotional purposes opens up disruptive innovation opportunities for automakers to tap into new markets.

### Who This Affects Most

- **Automotive:** The automotive industry has the potential to disrupt the market by introducing new designs and features specifically tailored for survival scenarios, such as zombie attacks.
- **Automotive Customization:** The automotive customization industry can take advantage of the demand for specialized modifications that enhance vehicles' abilities to withstand and defend against zombie attacks.
- **Marketing and Entertainment:** The marketing and entertainment industry can explore opportunities to collaborate with automakers to create branded vehicles inspired by popular media franchises, attracting fans and expanding their reach.

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