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# Snakeskin Stadiums
Hyundai-Samsung Consortium Features Reptilian Architecture

By Christina Butty | Published 2009-08-24 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/hyundai-samsung-consortium
References: [dezeen](http://www.dezeen.com/2009/08/22/hwaseong-sports-complex-by-drds/#more-37598) & [drd-studio](http://www.drd-studio.com/)

Created by LA architects DRDS for the good people of Hwaseong, Korea is the Hyundai-Samsung Consortium. Not only does the Hyundai-Samsung Consortium come with a [sleek design](https://www.trendhunter.com/trends/manchester-united-3), it also features a perforated metal skin with various sized openings.

Overall, from the photos, it appears as though this building has a [scaly snake skin](https://www.trendhunter.com/trends/total-90-iii-2). Projected to be open in 2010, the Hyundai-Samsung Consortium will boast a [35,000 seat soccer stadium](https://www.trendhunter.com/trends/greater-bay-area-sports-centre) and include a 5,000 seat arena and 2,000 seat practice field.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 42% | Activity: 37% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Reptilian Architecture:** Opportunity to explore unconventional building designs that mimic natural forms and textures, creating unique and visually striking structures.
- **Perforated Metal Skin:** Innovative use of perforated metal materials in architecture opens up possibilities for creative and functional building exteriors with enhanced ventilation and aesthetics.
- **Integration of Sports Facilities:** Opportunity to create integrated sports complexes that feature multiple venues, catering to various sporting activities and providing a comprehensive experience for athletes and spectators.

### Where This Applies

- **Architecture:** Disruptive innovation opportunities in developing cutting-edge design concepts and materials for unconventional and visually captivating structures.
- **Construction:** Opportunity to leverage innovative building methods and materials to create complex and visually appealing structures with enhanced functionality and sustainability.
- **Sports and Entertainment:** Opportunity to revolutionize the sports industry by integrating various sports venues, offering unique experiences for athletes and fans, and fostering community engagement.

## Related on Trend Hunter

- [Fan‑inspired Arenas](https://www.trendhunter.com/trends/kunshan-olympic-sports-centre.md)
- [Skyline Sports Arenas](https://www.trendhunter.com/trends/neom-sky-stadium.md)
- [Architectural Sports Landmarks](https://www.trendhunter.com/trends/xian-international-football.md)
- [Curved Stadium Structures](https://www.trendhunter.com/trends/xian-international-football-centre.md)
- [Stadium-Based Theatre Venues](https://www.trendhunter.com/trends/sofi-stadium.md)
- [Industrial Landmark Stadiums](https://www.trendhunter.com/trends/powerhouse.md)
- [Elevated Sleek Grandstand Redesigns](https://www.trendhunter.com/trends/deportivo-zanatepec.md)
- [Hybrid Football Stadium Housing](https://www.trendhunter.com/trends/tammela-stadium.md)
- [Football Stadium Renovation Projects](https://www.trendhunter.com/trends/selman-strmasi-stadium.md)
