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# Archival Printed Streetwear Designs
EMPTY R _ _ M Unveils the HYSTERIC GLAMOUR Collection

By Amy Duong | Published 2021-02-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/hysteric-glamour-collection
References: [hypebeast](https://hypebeast.com/2021/1/empty-room-hysteric-glamour-collection-release-info) & [emptyroom-archives](https://emptyroom-archives.com/)

Fashion label EMPTY R _ _ M introduces a [HYSTERIC GLAMOUR](https://www.trendhunter.com/trends/gdc-x-hysteric-glamour) collection as the duo join forces and unveil an impressive line of [streetwear silhouettes](https://www.trendhunter.com/trends/human-made-drop) for the season. Diving into the Japanese brand's archives, Nobuhiko Kitamura informs the pieces with EMPTY R _ _ M aesthetics.

The lookbook is prepared to perfectly capture the efforts of both contributing brands. It represents the modern feel of HYSTERIC GLAMOUR and the Japanese cult fashion heritage translates just as strongly. Japanese rapper MONY HORSE of YENTOWN is seen in the lookbook showing off the [leather and wool letterman jacket](https://www.trendhunter.com/trends/neighborhood-x-chito). It is detailed with textural accents with chenille appliques and is offered in two colorway options. It features collegiate lettering details and the teddy bear motif.

Image Credit: EMPTY R _ _ M

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 90% | Activity: 61% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What's Driving This Trend

- **Archival Printed Streetwear Designs:** EMPTY R _ _ M collaborating with HYSTERIC GLAMOUR showcases the potential of fusing modern and vintage streetwear silhouettes.
- **Cultural Collaboration Capsule Collections:** EMPTY R _ _ M and HYSTERIC GLAMOUR's partnership demonstrates the possibilities of blending unique cultural styles to create a fresh line of streetwear apparel.
- **Textural Accents on Letterman Jackets:** The leather and wool letterman jacket highlighted in the HYSTERIC GLAMOUR collection introduces the potential of incorporating textural elements on classic designs.

### Who This Affects Most

- **Fashion and Apparel:** Fusing contemporary and vintage streetwear styles presents an opening for fashion brands to collaborate across cultures and aesthetics.
- **Graphic Design and Printing:** Exploring the potential of archival prints and designs presents an opportunity for graphic design and printing companies to incorporate legacy imagery into modern streetwear designs.
- **Cultural Curation and Representation:** EMPTY R _ _ M and HYSTERIC GLAMOUR's partnership highlights the potential for cultural curation and representation in fashion, opening opportunities for brands to collaborate with culturally significant entities.

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