# Fresh Geometric Sneakers The Nike Kobe 9 Hyper Cobalt Shoes Feature Refreshing Geometric Patterns By Rahul Kalvapalle | Published 2014-07-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hyper-cobalt References: [sneakerfiles](http://www.sneakerfiles.com/2014/07/25/release-reminder-nike-kobe-9-em-hyper-cobalt/) & [nike](http://www.nike.com/us/en_us/launch/c/2014-07/kobe-9-hyper-cobalt) The [Nike](https://www.trendhunter.com/trends/hyper-turquoise) Kobe 9 EM 'Hyper Cobalt' is a shoe that looks like a breath of fresh air. The shoe's Engineered Mesh features geometric blue and white patterns comprising triangles, diamonds, dots and lines dancing around the front of the shoe before fading into a more consistent blue towards the back end of the shoe. A deep golden swoosh sign and light mint green laces complete the look. The Kobe 9 EM Hyper Cobalt's midsole features a gold Kobe signature on the injected nylon heel clip. The Nike 9 Hyper Cobalt shoes will also be available in kids' sizes, so sneakerheads of all ages will be able to enjoy them. The shoe is expected to retail for $115, and is currently available on Nike's official website. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 72% | Activity: 55% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Geometric Sneaker Design:** Disruptive innovation opportunity: Companies can explore unique geometric patterns and designs in sneakers to create visually striking and unique footwear. - **Color-fading Aesthetic:** Disruptive innovation opportunity: Brands can experiment with color fading techniques to create dynamic and eye-catching designs in sneakers that appeal to fashion-forward consumers. - **Youth-targeted Sneaker Market:** Disruptive innovation opportunity: Brands can focus on designing sneakers specifically for the youth market, offering them trendy and fashionable options to cater to their style preferences. ### Sectors Adopting This - **Footwear Manufacturing:** Disruptive innovation opportunity: Companies can explore new manufacturing techniques and materials to create sneakers with intricate geometric patterns and color-fading effects. - **Fashion Retail:** Disruptive innovation opportunity: Retailers can capitalize on the demand for unique and visually appealing sneakers by offering a diverse range of geometric designs and color fading options. - **Youth Fashion and Lifestyle:** Disruptive innovation opportunity: Brands can cater to the youth market by creating fashionable sneakers with geometric patterns and color fading aesthetics that align with the preferences and style of young consumers. ## Related on Trend Hunter - [Purple Tonal Performance Footwear](https://www.trendhunter.com/trends/moonwalker.md) - [Vibrant Orange Performance Sneakers](https://www.trendhunter.com/trends/total-orange-colorway-1.md) - [Performance Basketball Tributes](https://www.trendhunter.com/trends/kobe-3-protro-halo.md) - [Monochromatic Patterned Sneakers](https://www.trendhunter.com/trends/thunderstorm-colorway.md) - [Vibrant Festive Basketball Shoes](https://www.trendhunter.com/trends/kd17.md) - [Festive Vibrant Celebratory Footwear](https://www.trendhunter.com/trends/year-of-the-mamba.md) - [Contrast Tonal Basketball Shoes](https://www.trendhunter.com/trends/ja-2-2.md) - [Neon-Tinged Performance Footwear](https://www.trendhunter.com/trends/air-foamposite-one-1.md) - [Sporty Dynamic Futuristic Footwear](https://www.trendhunter.com/trends/vol-9.md)