# Orally Consumed Cannabis Powders Hydropothecary's 'Decarb' Products Allow for Flexible Consumption By Riley von Niessen | Published 2017-12-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hydropothecary References: [thehydropothecary](https://www.thehydropothecary.com/products/decarb) & [instagram](https://www.instagram.com/thehydropothecary/?hl=en) Hydropothecary, a medical marijuana product manufacturer, offers a range of [activated cannabis powders](https://www.trendhunter.com/trends/microdosing-sachet) that enable consumers to manage their intake more closely and conveniently. With the 'Decarb' products, consumers who prefer to not smoke, vape, or use oils can simply [consume a capsule](https://www.trendhunter.com/trends/thc-capsules), or even sprinkle the cannabis powder into their food or drink. To create the Decarb products, Hydropothecary uses a proprietary drying method, then decarboxylates the cannabis, which then activates the THC and CBD in it. Next, the product is finely milled, until it's a flour-like consistency. There are four different iterations of Hydropothecary's Decarb products: 'High THC,' 'Mid THC,' '1:1,' and 'High CBD.' At this year's Canadian Cannabis Awards in Toronto, Hydropothecary's Decarb was awarded the title of "Best New Cannabis Product." ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 31% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Orally Consumed Cannabis Powders:** Disruptive innovation opportunity: Develop alternative methods of consuming cannabis that do not involve smoking or vaping. - **Flexibility in Cannabis Consumption:** Disruptive innovation opportunity: Create products that allow consumers to easily adjust their cannabis intake according to their preferences and needs. - **Activated Cannabis Powders:** Disruptive innovation opportunity: Explore new techniques for activating THC and CBD in cannabis to enhance bioavailability and potency. ### Who This Affects Most - **Medical Marijuana Products:** Disruptive innovation opportunity: Develop innovative delivery methods for medical marijuana that can cater to various patient preferences and conditions. - **Alternative Cannabis Consumption:** Disruptive innovation opportunity: Create products and technologies that offer alternative and convenient ways to consume cannabis. - **Cannabis Product Manufacturing:** Disruptive innovation opportunity: Utilize proprietary techniques and advanced processing methods to produce high-quality cannabis products. ## Related on Trend Hunter - [Flavor-Free Cannabis Powders](https://www.trendhunter.com/trends/unflavored-thc-powder.md) - [Fast-Acting THC Dissolvables](https://www.trendhunter.com/trends/fastacting-thc-dissolvable.md) - [Cannabis-Infused Sugars](https://www.trendhunter.com/trends/thcinfused-sugar.md) - [Cannabis-Infused Cooking Lines](https://www.trendhunter.com/trends/cannabisinfused-cooking.md) - [Innovative Cannabinoid Mixers](https://www.trendhunter.com/trends/hemp-doctor.md) - [Microdose-Enabling Cannabis Gummies](https://www.trendhunter.com/trends/microdose-cannabis-gummies.md) - [Low-Calorie THC Shots](https://www.trendhunter.com/trends/lowcalorie-cannabis-beverage.md) - [Refreshing Cannabis Waters](https://www.trendhunter.com/trends/cannabis-water.md) - [Microdose Cannabis Capsules](https://www.trendhunter.com/trends/thc-capsules.md)