# Sachet-Free Sheet Masks The Naveen Sachet-Free Hydrating Sheet Mask Set Reduces Waste By Laura McQuarrie | Published 2022-03-11 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/hydrating-sheet-mask-set References: [newhope](https://www.newhope.com/products-and-trends/natural-products-expo-west-2022-nexty-awards-winners-named/gallery?slide=9) & [naveen.tw](https://naveen.tw/portfolio-item/zero-waste-mask/) Wrapped in single-use pouches and plastic sheets, [sheet masks](https://www.trendhunter.com/trends/seasonal-facial-treatment) are among some of the worst offenders when it comes to waste but the Naveen Sachet-Free Hydrating Sheet Mask Set stands apart as a sachet-free option. This [hydrating skincare solution](https://www.trendhunter.com/trends/instantlift-express-revitalizing-mask) comes with a bottle of liquid so that customers can soak their own masks as they need and reduce waste where possible. The cloth masks themselves are [compostable](https://www.trendhunter.com/trends/ageloc-tru-face) and inside the included bottle, users get to experience the nourishing benefits of ingredients like hyaluronic acid, rosewater, chamomile flower and sea minerals. This innovative Naveen product was highlighted as a winning Best New Personal Care or Beauty Product at the Natural Products Expo West 2022 NEXTY Awards. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 78% | Activity: 79% | Freshness: 11% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Sachet-free Skincare:** Opportunities for disruptive innovation in reducing waste and providing eco-friendly options for skincare products. - **DIY Sheet Masks:** Opportunities for disruptive innovation in offering customizable and personalized skincare experiences for customers. - **Compostable Materials:** Opportunities for disruptive innovation in creating sustainable alternatives to traditional materials used in personal care products. ### Who This Affects Most - **Beauty and Personal Care:** There is a growing demand for eco-friendly and sustainable options in the beauty and personal care industry. - **Packaging and Sustainability:** There is a need for innovative and sustainable solutions for packaging personal care products in order to reduce waste and environmental impact. - **Natural and Organic Products:** Consumers are increasingly interested in natural and organic personal care products, providing an opportunity for companies to create innovative and sustainable offerings in this area. ## Related on Trend Hunter - [Eco-Friendly Hygiene Wipes](https://www.trendhunter.com/trends/freshist-debuts1.md) - [Hydrating Gel-Based Masks](https://www.trendhunter.com/trends/instantlift-express-revitalizing-mask.md) - [Cream-Infused Sheet Masks](https://www.trendhunter.com/trends/milk-rx-compress.md) - [Dissolvable Skincare Systems](https://www.trendhunter.com/trends/wanderluxe-beauty.md) - [Targeted Multi-Masking Sets](https://www.trendhunter.com/trends/hot-as-sheet.md) - [Freeze-Dried Skincare Masks](https://www.trendhunter.com/trends/aglow-instant-dewy-mask.md) - [Sheet-Style Skincare Serums](https://www.trendhunter.com/trends/sulwhasoo-1.md) - [Expanding Towel Tablets](https://www.trendhunter.com/trends/expanding-towel.md) - [Peel-Off Overnight Masks](https://www.trendhunter.com/trends/hydrapeel-off-mask.md)