# Modern Hydrating Beard Sets HIM-istry Naturals Boasts Multi-Functional Men's Grooming Products By Kalin Ned | Published 2023-01-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hydrating-beard-set References: [himistry](https://himistry.com/products/hydrating-beard-skin-system) HIM-istry Naturals calls attention to a comprehensive hydrating beard set that will also take care of one's skin. This is not unusual for the brand as it operates on "the notion that for many men, [the] daily shaving and skincare regimens are one and the same." The Hydrating Beard + Skin System promises to enhance the beard-growing experience and make it "more therapeutic." The set includes three steps. In the first, one uses the Acai Berry Beard & Face Cleanser which prevents bacterial growth while reducing inflammation and signs of aging. The second step sees the Argan & Grapeseed Face/Beard Oil which relieves itchiness and dryness. The third formula is the Hyaluronic & COQ10 Moisturizing Serum which contributes to softer skin. Image Credit: HIM-istry Naturals ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 18% | Activity: 35% | Freshness: 14% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Hydrating Beard Sets:** Providing multi-functional grooming formulas that enhance the beard-growing experience and improve skincare routines. - **Multi-functional Grooming Products:** Incorporating unique and complementary formulas that can simplify men's grooming routines. - **Therapeutic Beard Care:** Developing products that offer men a more holistic approach to grooming, incorporating emotional and mental well-being into the overall experience. ### Who This Affects Most - **Men's Grooming:** Expanding the men's grooming market by offering products that cater to specific skin and beard care concerns. - **Skincare:** Offering innovative skincare solutions for men that provide efficient and convenient grooming options. - **Wellness & Self-care:** Tapping into the growing trend of men's self-care by providing products that integrate therapeutic benefits into their daily grooming routines. ## Related on Trend Hunter - [Beard-Focused Premium Grooming Brands](https://www.trendhunter.com/trends/premium-grooming-brand.md) - [Botanical Men's Grooming Products](https://www.trendhunter.com/trends/face-and-beard-care.md) - [Mens Haircare Bundles](https://www.trendhunter.com/trends/mens-haircare-bundles.md) - [Soothing Post-Shave Oils](https://www.trendhunter.com/trends/beard-neck-oil.md) - [Beard-Refining Grooming Products](https://www.trendhunter.com/trends/harrys-beard-care.md) - [Anti-Aging Men's Skincare Sets](https://www.trendhunter.com/trends/brickell-mens-products.md) - [Men-Focused Holiday Gift Sets](https://www.trendhunter.com/trends/shaving-and-beard-care.md) - [Ultra-Hydrating Skincare Sets](https://www.trendhunter.com/trends/ultra-hydrating-starter-set.md) - [Men's Grooming Holiday Sets](https://www.trendhunter.com/trends/mens-grooming-holiday-sets.md)