# Shell-Shaped Smartwatches This Hybrid Smartwatch Morphs Into a Fully Functional Smartphone By Rahul Kalvapalle | Published 2018-01-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hybrid-shell-smartwatch References: [newatlas](https://newatlas.com/shell-smartwatch-smartphone/52955/) & [shellwearables](http://shellwearables.com/) [Shell](https://www.trendhunter.com/trends/shell-intelligent) is an appropriately named hybrid smartwatch, currently the subject of an Indiegogo crowdfunding campaign, that is designed to make it easier than ever for consumers to enjoy the wearable convenience of a smartwatch with the full functionality of a camera-fitted smartphone. When worn like a watch, the Shell is worn on the wrist much like any other watch. But when a user needs to use it as a fully fledged phone, all they have to do is extend its two spring-fitted flanks to expose the antenna and communications apparatus. One of the wings has a rotating camera embedded into it. While [smartwatches themselves](https://www.trendhunter.com/trends/pebble-round-2) are fairly recent innovations, consumers continue to thirst for versatile devices that can be used in multiple ways, which is exactly what this hybrid smartwatch promises. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 31% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Why This Trend Is Growing - **Hybrid Smartwatches:** The trend of hybrid smartwatches is on the rise, providing convenience and multiple functionalities to consumers. - **Smartwatches with Extended Functionality:** Smartwatch manufacturers are looking to extend the functionality of their products to appeal to those who want more than just a watch. - **Wearable Smart Devices:** The market for wearable smart devices is growing, with consumers seeking out devices that are both stylish and functional. ### Industries Being Reshaped - **Consumer Electronics:** The consumer electronics industry has a large market for wearable smart devices, providing a huge opportunity for innovation and growth. - **Mobile Devices:** The mobile device industry is looking to expand the functionalities of their products by making hybrid smartwatches that can act as a phone and a watch. - **Fashion and Accessories:** The fashion and accessories industry has an opportunity to integrate technology into their designs by creating stylish smartwatches with extended functionalities. ## Related on Trend Hunter - [Smartwatch-Attached Smartphone Concepts](https://www.trendhunter.com/trends/sony-smart-switch-ecosystem.md) - [Watch-Like Smart Phones](https://www.trendhunter.com/trends/wristphone.md) - [Malleable Wearable Smartphones](https://www.trendhunter.com/trends/motorola-adaptive-display-concept.md) - [Handheld Smartwatch Cases](https://www.trendhunter.com/trends/elrow-industries-miniphone.md) - [Micro-Sized Finger-Friendly Smartwatches](https://www.trendhunter.com/trends/rogbid-fusion.md) - [Mechanical Hybrid Smartwatch Concepts](https://www.trendhunter.com/trends/lunar-eclipse-hybrid-watch.md) - [Unibody Ceramic Smartwatches](https://www.trendhunter.com/trends/rogbid-z10.md) - [Pocketable Handheld Devices](https://www.trendhunter.com/trends/apple-watch1.md) - [Hybrid Low-Power Smartwatches](https://www.trendhunter.com/trends/ksana.md)