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# Hybrid Cheese Blocks
Cheesepop Unveiled Cost-Cutting Blocks Made with Real and Plant-Based Cheese

By Laura McQuarrie | Published 2024-11-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/hybrid-cheese-blocks
References: [sialparis](https://www.sialparis.com/en/Medias/exhibitors-press-release/Cheesepop-food-group-introduces-a-new-innovation-hybrid-cheese-blocks-with-andgt50percent-cheese-selected-by-SIAL-Innovation-Paris-Selection-2024-Cheesepop-food-group) & [cheesepop](https://cheesepop.com/fresh-news/)

![Hybrid Cheese Blocks](https://cdn.trendhunterstatic.com/thumbs/550/hybrid-cheese-blocks.jpeg)

Just as there are [meat and mushroom hybrids](https://www.trendhunter.com/trends/carnea) created to help people reduce their intake of meat, Cheesepop creates hybrid cheese blocks with 51% cheese. The hybrid cheese blocks combine real cheese with a plant-based analog in a formula optimized for slicing and grating.

The Netherlands-based company debuted its Hybrid Cheese Blocks at SIAL [2024](https://www.trendhunter.com/trends/red-wines) in Paris, introducing a product with the potential to introduce cost savings for foodservice operators. Since the hybrid cheese blocks can stretch and melt, they promise to be particularly enticing to establishments serving slices of pizza.

This product recognizes manufacturers' struggles when using separate blocks of real and analog cheese, and offers a single block that's consistent in color and performance for customers who eat cheese.

Image Credit: Brenna Huff, Unsplash

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 32% | Activity: 34% | Freshness: 30%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Hybrid Food Products:** Combining traditional and plant-based ingredients creates new opportunities for inventive culinary innovations.
- **Cost-effective Dairy Alternatives:** Blending real and plant-based cheeses addresses the need for more affordable dairy options in the food industry.
- **Optimized Food Performance:** Hybrid cheese blocks address the industry challenge of consistency in grating, slicing, and melting performance.

### Industries Being Reshaped

- **Foodservice:** Offering hybrid cheese blocks presents cost-saving opportunities for restaurants and catering services.
- **Dairy Products:** Introducing hybrid cheese could disrupt traditional dairy product lines and appeal to cost-conscious consumers.
- **Plant-based Foods:** Blending plant-based and dairy ingredients caters to the growing demand for innovative and flexible alternatives.

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- [Stretching Plant-Based Pizza Cheeses](https://www.trendhunter.com/trends/kmc-potato-starch.md)
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