# Kbeauty Hydrating Serums belif Introduces Hyalucid™ Serum for Radiant and Hydrated Skin By Grace Mahas | Published 2023-05-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hyalucid-serum References: [belifusa](https://belifusa.com/) Leading K-beauty skincare brand [belif](https://www.trendhunter.com/trends/belief-aqua-bomb) announced the addition of the Hyalucid™ hydrating serum to its best-selling range of beauty care products in Canada. Developed to deliver a burst of hydration to the skin, this super-charged serum is expertly formulated with a blend of ingredients to provide the perfect glow during the spring and summer months. The Hyalucid™ serum contains 11% Hyalucid™ complex, a combination of ferulic acid and five types of hyaluronic acid, which offers intense hydration and antioxidant benefits. These components work together to repair dry skin and leave it looking more youthful and radiant. Suitable for daily use, both in the morning and at night, belif's Hyalucid™ 11% serum is lightweight and gentle on the skin. This [ultra-concentrated, ampoule-type serum](https://www.trendhunter.com/trends/forest-water-hyaluronic-serum) glides smoothly onto the skin, nourishing it and providing a bouncy texture. The serum is designed to soothe wrinkles, restore dullness, reduce the appearance of hyperpigmentation, and improve skin elasticity, resulting in intensely hydrated, plump, and firm skin. The 15ml serum is available for purchase at [Fruits & Passion](https://www.trendhunter.com/trends/fruits-passion) stores, The Face Shop online, and in-stores, priced at $39. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 44% | Activity: 67% | Freshness: 15% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Hyaluronic Acid Skincare:** Opportunity for brands to incorporate hyaluronic acid into skincare products for intense hydrating and antioxidant benefits. - **Ampoule-type Serums:** Introduction of new serum formats such as an ultra-concentrated, ampoule-type serum that can provide more nourishing benefits to the skin. - **Glow-boosting Skincare:** Growing demand for skincare products that promise a radiant and youthful-looking glow, created through the use of specialized ingredients. ### Industries Being Reshaped - **Beauty and Skincare:** Brands in the beauty and skincare industry can develop new products and incorporate specialized ingredients such as hyaluronic acid for better, more effective results. - **Online and In-store Retail:** Online stores and brick-and-mortar retailers can market and sell new product formats such as ultra-concentrated, ampoule-type serums. - **Health and Wellness:** Growing demand for specialized skincare products, especially those that offer intense hydration and antioxidant properties, offers opportunities for the health and wellness industry to develop and market these products. ## Related on Trend Hunter - [Revitalizing Hybrid Serums](https://www.trendhunter.com/trends/marcelle-2-hyaluronic-acid.md) - [Advanced Hydrating Serums](https://www.trendhunter.com/trends/advanced-hydrating-serum.md) - [Densely Hydrating Serums](https://www.trendhunter.com/trends/mixsoon-glacier-water.md) - [Plumping Skincare Serums](https://www.trendhunter.com/trends/densifying-serum.md) - [Ultra-Hydrating Gel Serums](https://www.trendhunter.com/trends/holy-hydration1.md) - [Hydrating Gel Moisturizers](https://www.trendhunter.com/trends/belief-aqua-bomb.md) - [100-Hour Hydration Serums](https://www.trendhunter.com/trends/hydration-serum.md) - [Moisture-Boosting Radiance Serums](https://www.trendhunter.com/trends/alphascience.md) - [High-Performance HA Serums](https://www.trendhunter.com/trends/eucerin-hyaluronfiller-epicelline-serum.md)