# Breathable Privacy-Focused Masks Hushme Launched the 'Hushme AIR' Airflow-Focused Privacy Mask By Colin Smith | Published 2023-01-05 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/hushme-air References: [gethushme](https://gethushme.com/hushme-air/) Hushme, the company most known for the 'Hushme Classic' [sound-dampening wearable mask](https://www.trendhunter.com/trends/ebcare-mask), officially launched the 'Hushme AIR' with a new focus on breathability and airflow. The Hushme AIR combines the best features of the company's previous privacy masks with the addition of an [air filtration system](https://www.trendhunter.com/trends/zyon-smart-motorcycle-helmet) and an easy-breathing design. The Hushme AIR allows the wearer to speak privately in noisy environments, whether on the phone, in the metaverse, or on a voice call with a microphone. Additionally, the AIR utilizes an [external speaker](https://www.trendhunter.com/trends/voicebuds) to allow the wearer to communicate with others in the physical vicinity without needing to breathe in unfiltered air, which is excellent for staying safe and protected during times of the pandemic. Image Credit: Hushme ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 93% | Activity: 87% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Privacy Masks:** Opportunity for companies to create privacy masks with additional features such as breathability and air filtration for safety purposes. - **Air Filtration System:** Opportunity for companies to apply air filtration systems to other types of face masks or wearable devices for improved air quality and protection. - **External Speaker Communication:** Opportunity for companies to integrate external speaker communication in various wearable devices to enable safer and clearer communication in noisy environments. ### Where This Applies - **Healthcare:** The healthcare industry can benefit from the development of more advanced face masks that can improve air quality and protect patients and healthcare workers. - **Entertainment:** The entertainment industry can potentially use privacy masks for actors and performers in noisy environments, such as on set or during live events. - **Transportation:** The transportation industry can use privacy masks with external speaker communication to enable clearer communication between drivers, passengers, and other stakeholders, especially in loud or busy environments. ## Related on Trend Hunter - [Voice-Quieting Face Masks](https://www.trendhunter.com/trends/voiceabsorbing-face-mask.md) - [Soundproof Microphone Masks](https://www.trendhunter.com/trends/the-phasma.md) - [Aerospace Silent Masks](https://www.trendhunter.com/trends/skyted-silent-mask.md) - [Air-Controlling VR Masks](https://www.trendhunter.com/trends/airres-mask.md) - [Air-Blowing Face Masks](https://www.trendhunter.com/trends/air-mask.md) - [Voice-Amplifying Facemasks](https://www.trendhunter.com/trends/zephyr-pro.md) - [Powered Breathability Face Masks](https://www.trendhunter.com/trends/performance-face-mask.md) - [High-Tech Air-Purifying Masks](https://www.trendhunter.com/trends/airpurifying-mask.md) - [Voice Suppression Microphones](https://www.trendhunter.com/trends/mutalk.md)