# Hush-Hush Jewelry ‘This is a Secret' Necklaces Make Ambiguity a Public Statement By Sandra Winn | Published 2008-12-17 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/hush-hush-jewelry-this-is-a-secret-necklaces-make-ambiguity-a-public-statem References: [byamt](http://byamt.com/ShopSecret.html) ‘This is a Secret’ necklaces, by ‘byAMT‘ come as a [set of three separate necklaces](https://www.trendhunter.com/trends/alhambra-collection) so you can wear one, two, or three at a time. As you can see from the first photo, the same message can be displayed ambiguously to an out right public announcement. Most people find it quite annoying to be asked over and over again about their secrets. However, if you like to torture [nosy friend and family members](https://www.trendhunter.com/trends/shushh), the ‘This is a Secret’ would be great. It allows you to say, “I know something that you don’t know”, without speaking a word. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 5% | Activity: 53% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Key Themes Behind This Trend - **Ambiguous Jewelry:** Jewelry with ambiguous messages that can be interpreted in different ways can create new fashion statements. - **Personalized Accessories on Demand:** The ability for customers to personalize accessories and get them on demand represents a growing market. - **Non-verbal Communication Jewelry:** Jewelry that communicates non-verbally, such as through symbols or images, has potential for wide adoption in fashion. ### Where This Applies - **Fashion and Apparel:** The fashion and apparel industry can take advantage of this trend to create new products and foster customer engagement. - **Personalized Jewelry:** The personalized jewelry industry can leverage this trend by expanding their product line to include ambiguous and non-verbal communication jewelry. - **E-commerce Retail:** The e-commerce sector can tap into the demand for personalized and on-demand accessories through online retail channels. ## Related on Trend Hunter - [Lip-Reading Necklace Camera Systems](https://www.trendhunter.com/trends/speechin-necklace.md) - [Smart Heart-Shaped Pendants](https://www.trendhunter.com/trends/bond-heart-necklace.md) - [Romantic Statement Jewelry](https://www.trendhunter.com/trends/full-heart-love-link-necklace.md) - [Gemstone Initial Necklaces](https://www.trendhunter.com/trends/oak-lunas.md) - [Digital NFT Necklaces](https://www.trendhunter.com/trends/avalanche.md) - [Personalized 9K Gold Necklaces](https://www.trendhunter.com/trends/astrid-and-miyu.md) - [Conversation Candy Jewelry](https://www.trendhunter.com/trends/zales-x-sweethearts.md) - [Whimsical Heirloom-Quality Symbolic Talismans](https://www.trendhunter.com/trends/3-graces-of-gold.md) - [Consciously Cool Jewelry](https://www.trendhunter.com/trends/the-art-of-adornment.md)