# Pooch Storm Protectors The Greyhound Rain Coat Will Keep Your Dog Safe from Hurricane Sandy By Marina Rotharmel | Published 2012-10-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hurricane-sandy1 References: [etsy](http://www.etsy.com/listing/65046632/doberman-pinscher-rain-coat?ref=v1_other_1) With Hurricane Sandy rolling in, everyone needs to be prepared for the weather and that includes your pooch. So make sure you're protecting them from the storm and grab them a Greyhound Rain Coat. Your dog will still need to make his trips outside to go to the bathroom, so help make that a little more tolerable for them with this protective coat. The Greyhound Rain Coat looks like a classic yellow human rain coat, but this one is made for your pooch. Eng Kornelsen has made this sweet coat available on her [Etsy](https://www.trendhunter.com/trends/create-a-wedding-registry) page. There's a number of different sizes and colors available for your, no matter what their size. Don't let your pup get stuck in Hurricane Sandy without a protective Greyhound Rain Coat. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 85% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What's Driving This Trend - **Pet Storm Protection:** Disruptive innovation opportunity: Develop innovative accessories and clothing specifically designed to protect pets during natural disasters. - **Customized Pet Clothing:** Disruptive innovation opportunity: Create customizable pet clothing options to meet the unique needs and preferences of pet owners. - **E-commerce for Pet Accessories:** Disruptive innovation opportunity: Build an online marketplace exclusively for pet accessories, providing a wide range of options for pet owners to choose from. ### Who This Affects Most - **Pet Apparel Industry:** Disruptive innovation opportunity: Integrate technology into pet apparel, such as wearable sensors for monitoring pets' health and well-being. - **Pet Retail Industry:** Disruptive innovation opportunity: Develop a subscription-based model for delivering pet accessories and products directly to customers' doorsteps. - **Disaster Preparedness Industry:** Disruptive innovation opportunity: Create software or mobile applications that provide real-time updates and alerts on potential natural disasters and safety instructions for pet owners. ## Related on Trend Hunter - [Protective Workwear Dog Jackets](https://www.trendhunter.com/trends/dog-chore-coat.md) - [Heat-Preventing Pet Accessories](https://www.trendhunter.com/trends/petsmart1.md) - [Winterized Active Dog Jackets](https://www.trendhunter.com/trends/insulated-dog-jacket.md) - [Stylish Sherpa Dog Jackets](https://www.trendhunter.com/trends/sherpa-dog-jacket.md) - [Charity-Benefiting Umbrellas](https://www.trendhunter.com/trends/weatherman-puppies-golf.md) - [Essential Weather-Resistant Apparel](https://www.trendhunter.com/trends/pieces-for-rainy-days.md) - [Heated Dog Vests](https://www.trendhunter.com/trends/heated-dog-vest.md) - [Tactical Inclement Weather Outerwear](https://www.trendhunter.com/trends/storm-jacket.md) - [Outdoor Dog Gear](https://www.trendhunter.com/trends/backcountry.md)