# Gourmet Vegetable-Based Crisps Hunter Foods Launches the New Okra and Shiitake Mushroom Chips By Kanesa D | Published 2024-05-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hunter-foods References: [foodnavigator-asia](https://www.foodnavigator-asia.com/Article/2024/02/26/hunter-foods-expands-product-line-up-to-meet-healthy-snacking-demands-while-eyeing-threefold-growth) & [hunterfoods](https://www.hunterfoods.com/)  Hunter Foods, a Middle Eastern snacks company, has taken strategic steps to enhance its product offerings and revamp its best-selling items in response to a surge in consumer demand. The company's recent debut of mushroom chips and okra chips at Gulfood in Dubai marks a significant milestone in its expansion efforts, especially for UAE-based consumers. By diversifying its product range and introducing innovative options like mushroom and okra chips, Hunter Foods aims to capture new market segments and reinforce its position as a leader in the Middle Eastern snacks market. Hunter Foods has also redebuted its popular ridged potato crips, featuring sweet and savory flavors like Himalayan Pink Salt, Hot & Sweet, and Sour Cream & Onion. Image Credit: Hunter Foods ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 42% | Activity: 54% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Innovative Snack Offerings Expansion:** Hunter Foods is focusing on diversifying its product range by introducing innovative options like mushroom and okra chips to capture new market segments. - **Revamped Product Portfolio Strategy:** The recent debut of mushroom chips and okra chips by Hunter Foods signifies a strategic move to enhance its product offerings and revamp its best-selling items. - **Middle Eastern Snacks Market Reinforcement:** By introducing new flavors and options such as Himalayan Pink Salt, Hot & Sweet, and Sour Cream & Onion, Hunter Foods aims to reinforce its position as a leader in the Middle Eastern snacks market. ### Sectors Adopting This - **Food Manufacturing:** The launch of innovative vegetable-based crisps by Hunter Foods presents disruptive innovation opportunities in the food manufacturing industry. - **Snack Industry:** Hunter Foods' strategic steps to enhance its snack offerings through the introduction of mushroom and okra chips indicate a potential for disruptive innovation in the snack industry. - **Middle Eastern Market:** With the introduction of new flavors and products, Hunter Foods is poised to disrupt the Middle Eastern snacks market and capture new consumer segments. ## Related on Trend Hunter - [Umami Mushroom Crisps](https://www.trendhunter.com/trends/mushroom-crisps.md) - [Shiitake Mushroom Crisps](https://www.trendhunter.com/trends/shiitake-mushroom-crisps.md) - [Mushroom Chip Partnerships](https://www.trendhunter.com/trends/popadelics-1.md) - [Ultra-Crunchy Mushroom Chips](https://www.trendhunter.com/trends/popadelics.md) - [Globally Inspired Better-For-You Snacks](https://www.trendhunter.com/trends/globally-inspired-betterforyou-snack.md) - [Baked Nutrient-Dense Snack Chips](https://www.trendhunter.com/trends/confetti-veggie-chips.md) - [Nutrient-Rich Vegetable Chips](https://www.trendhunter.com/trends/root-foods-vegetable-chips.md) - [Healthy Fried Potato Chips](https://www.trendhunter.com/trends/munchies.md) - [Extra-Tasty Vegetable Chips](https://www.trendhunter.com/trends/veg-crisps.md)