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# Real-Life Pokemon Chases
The Adorable 'Hunt for Pikachu' Video Goes Viral

By Jennifer Gosnell | Published 2012-05-15 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/hunt-for-pikachu
References: [iwastesomuchtime](http://iwastesomuchtime.com/on/?i=36492) & [icanhascheezburger](http://icanhascheezburger.com/2012/05/08/funny-pictures-the-hunt-for-pikachu/)

The 'Hunt for Pikachu' video has gone viral in all of its adorableness. The FinalCutKing [YouTube](https://www.trendhunter.com/trends/the-pokmon-company) account, hosted by Zach King, has produced one of the cutest homages to the Pokemon legacy yet. He and a friend go looking for a real-life Pikachu to capture as their own with their Pokeballs.

In the video, the Pikachu that they capture is actually an adorable little kitten, and with the help of a little editing and special effects, they give the little guy the ability to zap them to the ceiling. The cute kitten that plays Pikachu is colored to look like Pikachu in post-editing, so no dye was used and no animal harm was done, which makes the video especially awesome.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 12% | Activity: 26% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Real-life Pokemon Chases:** Opportunity for augmented reality experiences that blend real-life elements with virtual characters like Pokemon.
- **Viral Homages:** Potential for producing viral videos that pay homage to popular cultural phenomena like Pokemon.
- **Animal-friendly Special Effects:** Advancements in post-editing techniques that allow for realistic special effects without harming animals on set.

### Where This Applies

- **Video Production:** Disruptive innovation opportunities in creating captivating videos that leverage popular trends like Pokemon.
- **Augmented Reality:** Opportunity for developing augmented reality experiences that immerse users in fantastical worlds populated by virtual characters like Pokemon.
- **Special Effects:** Advancements in special effects technology that allow for the creation of realistic and engaging visual content without causing harm to animals.

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