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# Bold Australian Sausage Packaging
Hunsa Smallgoods Has Launched a Line of Premium Meat Sausages

By Rebecca Byers | Published 2016-02-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/hunsa-smallgoods
References: [thedieline](http://www.thedieline.com/blog/2016/2/1/hunsa-heat-eat-bangers)

Hunsa Smallgoods is an Australian brand producing premium [pork and minced beef sausages](https://www.trendhunter.com/trends/finnebrogue-and-guinness) that boasts an elegant packaging concept to match. Designed by Perth-based agency Dessein, the branding and packaging concept for Hunsa Heat & Eat Bangers is highly stylized, with the creative team opting for [vibrant colors, typography and patterns](https://www.trendhunter.com/trends/cooper-street-snacks) in order to adequately represent the high-quality of the product.

Flavors included in the range of Hunsa Heat & Eat Bangers are Thai Chicken, Mexican Salsa, Spanish Chorizo and Polish Kransky. The product and packaging appeal to the discerning foodie shopper who is looking for adventurous [premium products seasoned with eclectic spices](https://www.trendhunter.com/trends/piri-piri-chicken-sausages) and seasonings that will challenge their palate and elevate any conventional sausage recipe.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 33% | Activity: 29% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Premium Sausage Packaging:** Opportunity for brands to explore creative and stylized packaging concepts for premium sausage products.
- **Adventurous Flavors:** Growing demand for sausages with unique and international flavor profiles to cater to adventurous foodie shoppers.
- **Elevated Sausage Recipes:** Opportunity to create unconventional and gourmet sausage recipes using high-quality and flavorful sausages.

### Where This Applies

- **Food Packaging:** Innovative packaging solutions for food brands to enhance the visual appeal and quality representation of their products.
- **Food Manufacturing:** Manufacturing companies can develop a range of sausage flavors inspired by global cuisines to cater to the demand for adventurous taste experiences.
- **Gourmet Food Retail:** Retailers can curate a selection of premium sausages and promote elevated recipes that cater to foodie shoppers seeking unique flavor profiles.

## Related on Trend Hunter

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- [Vibrant Spanish Meat Packaging](https://www.trendhunter.com/trends/onmi-design.md)
