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# Exclusive AR Games
Candy Crush Friends Saga Has an AR Mode Only for Samsung Galaxy Devices

By Laura McQuarrie | Published 2019-08-28 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/hungry-yeti
References: [prnewswire](https://www.prnewswire.com/news-releases/candy-crush-friends-saga-launches-new-hungry-yeti-augmented-reality-feature-exclusive-to-samsung-galaxy-devices-300907664.html) & [youtu.be](https://youtu.be/eDCvnu33VLc)

Only those with access to a [Samsung](https://www.trendhunter.com/trends/samsung-gaming-hub) Galaxy device will be able to experience a new augmented reality feature in the Candy Crush Friends Saga called Hungry Yeti. To kick off the launch of the all-new Samsung Galaxy Note10 and Note10+, the owners of these devices are being given exclusive access to a mode that allows players to feed Yeti cookies and receive a daily gift that will help them with switching and matching candies in the main game. To activate the AR experience, players with a compatible device can open a virtual portal and see the game's Yeti character come to life before their eyes—and even see him dance by shaking the [S Pen](https://www.trendhunter.com/trends/galaxy-tab).

For the unveiling of this special mobile device feature, K-pop stars Lisa and Jisoo of [BLACKPINK](https://www.trendhunter.com/trends/blackpink-x-tamagotchi) were invited to experience Hungry Yeti in augmented reality for themselves.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 37% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Exclusive AR Games:** The trend of offering exclusive augmented reality games for specific devices provides a unique opportunity for brands to enhance user experiences and promote device exclusivity.
- **Mobile Device Exclusivity:** The trend of creating exclusive features and content for specific mobile devices presents an opportunity for brands to drive device sales and increase customer loyalty.
- **Celebrity-driven AR Experiences:** The trend of inviting celebrities to experience augmented reality features firsthand creates a unique and engaging marketing strategy for brands to generate buzz and reach a wider audience.

### Sectors Adopting This

- **Mobile Gaming:** The mobile gaming industry can capitalize on the trend of offering exclusive augmented reality games to provide immersive gaming experiences that drive user engagement and retention.
- **Mobile Device Manufacturers:** Mobile device manufacturers have the opportunity to leverage the trend of mobile device exclusivity by creating unique features and content to differentiate their products and attract customers.
- **Entertainment and Marketing:** The entertainment and marketing industries can leverage the trend of celebrity-driven augmented reality experiences to create captivating and highly shareable content that engages consumers and promotes their brand or products.

## Related on Trend Hunter

- [AR-Based Video Games](https://www.trendhunter.com/trends/graffity.md)
- [AR-Powered Cereal Games](https://www.trendhunter.com/trends/journey-to-the-magic-gems.md)
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- [Virtual AR Adventures](https://www.trendhunter.com/trends/ar-treasure-quest.md)
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- [AR-Based Ghost Games](https://www.trendhunter.com/trends/ghost-phone.md)
- [AR-Enabled Product Packages](https://www.trendhunter.com/trends/wana-brands.md)
- [Enhanced Mobile Gaming Platforms](https://www.trendhunter.com/trends/samsung-gaming-hub.md)
- [Mobile Game Universe Expansions](https://www.trendhunter.com/trends/candy-crush-solitaire.md)
