# Sentimental Gelatin Snacks Celebrate Romance with the Hungry Housewife Valentines Recipe By Erin Kirkpatrick | Published 2013-01-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hungry-housewife-valentines-recipe References: [thehungryhousewife](http://www.thehungryhousewife.com/2012/02/valentines-jello-hearts.html) For those who celebrate the emotional overload that is February 14th, the Hungry Housewife Valentines recipe fits right in. Bombarded with heart-shaped balloons, chocolate boxes, roses and the works, Valentine’s Day for some is anticipated. For others, it is simply a day where love is on steroids and marks the 24-hour countdown before chocolate and candies goes on sale. This Hungry Housewife Valentines recipe steps away from the traditional gift of chocolate and favors JELL-O instead. Heart-shaped JELL-O to be more specific. On this sentimental holiday, even food cannot escape being cut in the shape of a heart. As hopeless romantics express their love in every form possible, JELL-O included, a fair number of single individuals will be tearing to romantic films like The Notebook and A Walk to Remember. The silver lining to the situation exhibited by current singles is the chocolate that goes on sale on the very next day. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 72% | Activity: 67% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What Makes This Trend Stand Out - **Sentimental Food:** Creating food specifically designed for sentimental occasions presents opportunities for market disruption and innovation. - **Alternative Valentine's Day Treats:** Developing alternative, unconventional Valentine's Day treats, such as heart-shaped JELL-O, can allow businesses to capitalize on the holiday from a fresh perspective. - **Valentine's Day Singles Treats:** Creating Valentine's Day treats tailored to single individuals can be a disruptive innovation opportunity for businesses to appeal to this market and potentially break away from traditional Valentine's Day offerings. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry has opportunities to disrupt the Valentine's Day market by creating unconventional and personalized holiday treats. - **Entertainment:** The entertainment industry could cater to singles on Valentine's Day by developing alternative forms of entertainment to cater to this untapped market. - **Retail:** The retail industry can capitalize on Valentine's Day by creating alternative, unconventional offerings for those celebrating the holiday (with or without a significant other). ## Related on Trend Hunter - [Shareable Chocolate Ice Creams](https://www.trendhunter.com/trends/the-chocolatiers-series-by-salt-straw.md) - [Romantic Soft Candy Treats](https://www.trendhunter.com/trends/squashies-love-hearts.md) - [Heart-Shaped Valentine’s Day Chocolates](https://www.trendhunter.com/trends/gardners-candies.md) - [Valentine's-Themed Marshmallow Bags](https://www.trendhunter.com/trends/jet-puffed-1.md) - [Valentine’s Day-Themed Candy Boxes](https://www.trendhunter.com/trends/love-letters-a-candy-tasting-collection.md) - [Heart-Shaped Candy Kits](https://www.trendhunter.com/trends/heartshaped-gummy-lunchables.md) - [Heart-Shaped Pancake Bites](https://www.trendhunter.com/trends/love-bites-pancakes.md) - [Naughty Valentines Day Treats](https://www.trendhunter.com/trends/sugar-wood.md) - [Textural Romantic Candy Ranges](https://www.trendhunter.com/trends/bebeto-valentines-day.md)