# Inequality Fast Food Restaurants Hunger King by Jani Leinonen Gives Money (Not Food) to the Poor By Meghan Young | Published 2014-06-18 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/hunger-king References: [fastcocreate](http://www.fastcocreate.com/3031970/this-fake-fast-food-restaurant-is-actually-serving-money-to-homeless-people) & [janileinonen](http://janileinonen.com/en/) Hunger King, a pun on the [Burger King franchise](https://www.trendhunter.com/trends/burger-kings-new-campaign), is not out to criticize the company. Instead, it is a commentary on the conflicting policies toward the rich and the poor in Hungary. People who line up in front of Hunger King are asked to either join the rich side or the poor side. As the video shows, most people join the poor side. Both sides show stats about inequality in taxes and education opportunities, fines for vagrancy and more. Created by Finnish artist Jani Leinonen, the first 50 people in the poor line each day are given a [clamshell burger box](https://www.trendhunter.com/trends/wagyu-burger) holding the equivalent of about $15, the [daily minimum wage](https://www.trendhunter.com/trends/zimad-the-hunger-project) in Budapest. Hunger King visitors in the rich line get a fake burger and fries as well as an appeal toward activism. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 69% | Activity: 96% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### What's Driving This Trend - **Social Activism in Art:** Artists are using their work to raise awareness and drive social change through thought-provoking installations like Hunger King. - **Income Inequality Awareness:** The Hunger King installation highlights the issue of income inequality and sparks conversations about the disparity between the rich and the poor. - **Critiquing Corporate Policies:** Hunger King serves as a critique of conflicting policies towards the rich and the poor, prompting discussions on the responsibilities of corporations. ### Who This Affects Most - **Art Installations:** Art installations like Hunger King offer a disruptive opportunity to engage audiences, provoke discussions, and challenge societal norms. - **Social Activism:** The Hunger King installation aligns with the growing trend of activism by encouraging dialogue and raising awareness about social issues. - **Wealth Inequality:** The Hunger King installation sheds light on wealth inequality and opens avenues for disruptive innovation in addressing systemic socio-economic disparities. ## Related on Trend Hunter - [Grayscale Burger Restaurants](https://www.trendhunter.com/trends/burger-king-france-anti-bullying.md) - [Free Food-Promoting Campaigns](https://www.trendhunter.com/trends/burger-king-whopper.md) - [Royally Satisfying QSR Meals](https://www.trendhunter.com/trends/kings-toybox.md) - [Consumer-Driven QSR Burger Contests](https://www.trendhunter.com/trends/million-dollar-whopper-contest.md) - [Distorted Burger Campaigns](https://www.trendhunter.com/trends/ailloween.md) - [Satirical Popsicle Snacks](https://www.trendhunter.com/trends/eat-the-rich-popsicles.md) - [Gamer-Centric Fast Food Campaigns](https://www.trendhunter.com/trends/burger-to-king.md) - [Friendly Rival Burgers](https://www.trendhunter.com/trends/bff-burger.md) - [QSR Menu Billboard Campaigns](https://www.trendhunter.com/trends/real-size-campaign.md)