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# Broken Bed World Records
850 Human Mattress Dominoes Fall to Take Guinness Top Spot

By Senduran Bhakthakumaran | Published 2012-03-02 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/human-mattress-dominoes
References: [blameitonthevoices](http://www.blameitonthevoices.com/2012/03/human-mattress-dominoes.html) & [huffingtonpost](http://www.huffingtonpost.com/2012/03/01/human-mattress-domino-world-record-new-orleans_n_1313792.html)

Guinness World Records has become home to some of the most bizarre stunts, not excluding the recently broken human mattress dominoes stunt. True to its name, the stunt involves a variety of individuals bound to vertically standing mattresses and spaced out carefully before the first one was tipped.

Over 800 people of New Orleans came together to take a fall for their city but thankfully they had a [gigantic mattress](https://www.trendhunter.com/trends/performancedriven-mattress) strung to their backs to cushion their fall. With smiles and a little worry as soon as they were tipped, each individual mattress would keel over taking its bed mate down with it and managed to hit the vertically standing mattress behind it on the way down to keep the chain running. The Telegraph secured a video of this human mattress dominoes event that is sure to make you smile.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 26% | Activity: 13% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts)

## Key Themes

### Why This Trend Is Growing

- **Human Mattress Dominoes:** Opportunity for promoting teamwork and community engagement through large-scale coordinated stunts.
- **Bizarre Guinness World Records:** Potential for creating unique and attention-grabbing marketing campaigns or events.
- **Unconventional Stunts:** Chance to captivate audiences and generate viral content through unusual and creative performances.

### Industries Being Reshaped

- **Event Planning:** Incorporate innovative and interactive elements into events to enhance attendee experiences.
- **Marketing:** Utilize unconventional stunts as a way to generate buzz and increase brand awareness.
- **Entertainment:** Explore new forms of entertainment that challenge traditional norms and captivate audiences.

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