<!-- canonical: https://www.trendhunter.com/trends/hulu-mobile-app -->
<!-- robots: noindex -->

# Improved Video Streaming Layouts
The Hulu Mobile App is Being Reworked to Improve Discovery

By Daniel Johnson | Published 2019-10-25 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/hulu-mobile-app
References: [techcrunch](https://techcrunch.com/2019/08/27/hulu-redesigns-its-ios-app-for-better-discovery/) & [hulu](https://www.hulu.com/press/about/)

The Hulu mobile app was recently redesigned in order to optimize its discovery features. The new design is currently being released to iOS as well as Android devices. The Hulu iOS app now has a "Hulu Picks" section, which is entirely comprised of content picked by Hulu staff members. The section was added to replace a section that was derived from view history.

This new change to the app will allow users to quickly find content to stream and was made in response to previous feedback Hulu received from its user base.

Devices running iOS are the first to get the changes to the Hulu Mobile app. The company has also indicated that other devices will receive the update shortly.

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 36% | Activity: 51% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Improved-video-streaming-layouts:** The redesign of the Hulu mobile app showcases an opportunity for streaming services to enhance discovery features.
- **Hulu-picks-section:** The introduction of the 'Hulu Picks' section presents an opportunity for content curation in streaming apps.
- **User-feedback-driven-updates:** Hulu's response to user feedback highlights the importance of incorporating user opinions for app optimization.

### Sectors Adopting This

- **Streaming-services:** Streaming services can leverage improved video streaming layouts to increase user engagement and content consumption.
- **Content-curation:** The addition of the 'Hulu Picks' section presents opportunities for content curation platforms to collaborate with streaming apps.
- **User-experience-improvement:** Hulu's user feedback-driven updates open avenues for user experience optimization across various industries.

## Related on Trend Hunter

- [Personalized Streaming Service Interfaces](https://www.trendhunter.com/trends/my-netflix.md)
- [iOS-Influenced Travel Apps](https://www.trendhunter.com/trends/uber-2.md)
- [TV Streaming App Updates](https://www.trendhunter.com/trends/samsung-tv-plus-app.md)
- [Enhanced German Streaming Services](https://www.trendhunter.com/trends/hdtv-1.md)
- [Movie Streaming Apps](https://www.trendhunter.com/trends/moviepad.md)
- [Lifestyle-Conscious TV Operating Systems](https://www.trendhunter.com/trends/webos-home-screen.md)
- [Music App Discovery Features](https://www.trendhunter.com/trends/music-app-features.md)
- [Child-Friendly Streaming Service Clips](https://www.trendhunter.com/trends/netflix-kids-clips.md)
- [Paid Online Platform Experiences](https://www.trendhunter.com/trends/youtube-premium-feature.md)
