# Overexposed Present Pictures Hugh Turvey Xogram Photo Series Ruins Christmas Endearingly For All By Elise Ying-Hei Ho | Published 2012-12-20 | Special Source: Trend Hunter, https://www.trendhunter.com/trends/hugh-turvey-xogram References: [designtaxi](http://designtaxi.com/news/354837/Artist-X-rays-Christmas-Presents-Shows-What-Is-Inside-Without-Opening-Them/) & [xrayartist](http://www.xrayartist.com/) One way to ruin Christmas is to run x-rays an all the presents to find out what's inside without even opening them like the Hugh Turvey Xograms. Using multiple exposure and a few other unconventional photography techniques, the Hugh Turvey Xograms are a colorful reproduction of the present and the secrets it contains inside. These scans are reminiscent of images that pop up when passing through the [security check scanners](https://www.trendhunter.com/trends/clearcam) at the airport, though admittedly more detailed and more welcoming. While the gift itself is spoiled for receivers, the artist may be able to use his new method to help [gift receivers](https://www.trendhunter.com/trends/iconic-gift-boxes) and last minute shoppers find out what gifts their loved ones got them so they can shop accordingly budget and thought-wise. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 37% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) ## Key Themes ### Why This Trend Is Growing - **X-ray Photography:** The Hugh Turvey Xograms showcase the potential of x-ray photography in creating colorful and detailed images. - **Unconventional Imaging Techniques:** The multiple exposure and other unconventional techniques used in the Hugh Turvey Xograms demonstrate the potential for innovative imaging methods. - **Revealing Hidden Contents:** The Hugh Turvey Xograms highlight the disruptive potential of revealing the contents of gifts through non-invasive imaging. ### Industries Being Reshaped - **Photography:** The Hugh Turvey Xograms open opportunities for photographers to explore unique and creative imaging techniques. - **Retail:** The Hugh Turvey Xograms present an opportunity for retailers to offer a service that helps gift recipients and last-minute shoppers identify the gifts they will receive. - **Art:** The Hugh Turvey Xograms represent a potential disruption in the art industry with their unique and visually captivating approach to imaging. ## Related on Trend Hunter - [AI-Powered Digital Gifting Experiences](https://www.trendhunter.com/trends/magical-moments.md) - [Imperfect Photography Celebrations](https://www.trendhunter.com/trends/nonnas-cam.md) - [Festive Shoppable Choirs](https://www.trendhunter.com/trends/shoppable-choir.md) - [Secret Gift-Wrapping Suites](https://www.trendhunter.com/trends/wrapping-rooms.md) - [Creative Gift Wrap](https://www.trendhunter.com/trends/clash-royale.md) - [Functional Gingerbread Cameras](https://www.trendhunter.com/trends/gingerbread-camera.md) - [Quirky AI Holiday Projects](https://www.trendhunter.com/trends/a-very-ai-yule-log.md) - [Painting-Immersive Photo Exhibits](https://www.trendhunter.com/trends/new-ground-exhibition.md) - [Life-Size In-Store Countdowns](https://www.trendhunter.com/trends/toys-r-us-asia.md)