# NYC-Celebrating Spring Apparel The HUF Spring 2019 Collection Highlights Skateboarding Culture By Amy Duong | Published 2019-02-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/huf-spring References: [highsnobiety](https://www.highsnobiety.com/p/huf-spring-2019/) & [hufworldwide](https://www.hufworldwide.com/) The [HUF](https://www.trendhunter.com/trends/acidic-americana) Spring 2019 collection was recently unveiled and it draws inspiration from its own founder and his heritage. Keith Hufnagel grew up in New York City and a large part of his upbringing involved being involved in the strong skateboarding culture during the 90s. The latest seasonal capsule celebrates the era and the [skate culture](https://www.trendhunter.com/trends/united-through-skateboarding) of the urban city -- the pieces aim to capture the diverse culture and eclectic energy that it boasted. Some of the designs that translate this theme include the 'Highline' [floral print](https://www.trendhunter.com/trends/reimagined-icons) as a nod to the parks, 'Fake News' and 'Blacked Out' graphic prints reference the history of the location. The range features fashion and accessories and to honor the drop, Eric Haze, a friend and graffiti artist created a mural at a nearby skate spot. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 32% | Activity: 4% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Skateboarding-inspired Apparel:** Opportunity for brands to create apparel collections that draw inspiration from skateboarding culture, appealing to the urban streetwear market. - **Nostalgic Fashion:** Potential for fashion brands to tap into 90s culture and nostalgia, offering collections that capture the energy and style of that era. - **Collaborative Art and Fashion:** Possibility for brands to collaborate with artists, such as graffiti artists, to create unique murals and designs that enhance the overall brand experience. ### Who This Affects Most - **Apparel and Fashion:** Disruptive innovation opportunities for apparel and fashion brands to incorporate skateboarding and urban streetwear influence into their collections. - **Art and Design:** Potential for artists, especially graffiti artists, to collaborate with fashion brands and create murals and designs that bridge the gap between art and fashion. - **Event and Entertainment:** Opportunities for event organizers and entertainment companies to create experiences that celebrate skateboarding culture and 90s nostalgia through fashion shows or exhibitions. ## Related on Trend Hunter - [Airbrushed Americana Capsule](https://www.trendhunter.com/trends/acidic-americana.md) - [Refined Spring-Centric Apparel](https://www.trendhunter.com/trends/reimagined-icons.md) - [Skateboarding Heritage Collection](https://www.trendhunter.com/trends/united-through-skateboarding.md) - [Spring-Centric Technical Fashion](https://www.trendhunter.com/trends/hyke-1.md) - [In-House Seasonal Fashion Capsules](https://www.trendhunter.com/trends/hs05.md) - [Expansive Spring-Ready Skatewear](https://www.trendhunter.com/trends/palace-spring-2024.md) - [Vintage Style Streetwear](https://www.trendhunter.com/trends/human-made-drop.md) - [Culturally Backed Fashion Launches](https://www.trendhunter.com/trends/brigade.md) - [Bold Playful Summer Collections](https://www.trendhunter.com/trends/duvin-design-co.md)