# Supercar Watches The Hublot Aero Bang Morgan Oozes Luxury By Holger Mohr | Published 2009-04-11 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/hubolts-back-skeleton-watch-is-one-more-supercar-crossover-item References: [gadgets.softpedia](http://gadgets.softpedia.com/news/Hublot-Aero-Bang-Morgan-Inspired-by-AeroMax-Car-1426-01.html) & [hublot](http://www.hublot.com/hublot_prod/site/hublot/index.php) The Morgan Aero Bang watch features an incredibly luxurious design and [black skeleton dial](https://www.trendhunter.com/trends/big-bang-meca10). Inspired by the motley assortment of luxury materials used to produce a Morgan AeroMax, the [Hublot](https://www.trendhunter.com/trends/big-bang-tourbillon-sra) Aero Bang Morgan similarly contains a mishmosh of titanium, sapphire, steel, Kevlar, ceramic, and tungsten. The combination of Hublox's skilled craftsmanship and Morgan's tech-savvy luxury automobiles is an excellent example of successful [supercar cross-branding](https://www.trendhunter.com/trends/autodromo-x-mobil-1-group-b-pegasus-edition). To see more, check out the articles below. **Implications** - For the very small group of consumers within society who live their lives with the luxury of a disposable income, extremely high-end products are very appealing. This type of consumer opts for lavish products boasting exclusive and elitist qualities that will complement their status and wealth. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 40% | Activity: 42% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Luxury Watches:** There is a trend for high-end watches that feature luxurious designs and exclusive, elitist qualities. - **Cross-branding:** Supercar cross-branding, like the collaboration between Hublot and Morgan, offers innovative opportunities to create unique, luxurious products. - **Titanium and Ceramic Materials:** The use of a mishmosh of materials, such as titanium, sapphire, steel, Kevlar, ceramic, and tungsten, presents an innovative opportunity for luxury product manufacturers to create unique and impressive designs. ### Where This Applies - **Luxury Goods:** The trend for high-end, exclusive products appeals to affluent consumers who can justify spending large sums of money on luxury items. - **Watchmaking:** Watchmakers can explore the use of cross-branding and unique material combinations to create luxury timepieces that stand out in a crowded market. - **Supercars:** Collaborating with high-end watchmakers to create luxury timepieces inspired by the design and construction of supercars could provide a lucrative revenue stream for the supercar industry. ## Related on Trend Hunter - [Hypercar-Inspired Luxury Watches](https://www.trendhunter.com/trends/tourbillon-baguette.md) - [Sports Car-Branded Watch Designs](https://www.trendhunter.com/trends/aston-martins-formula-one-team.md) - [Premium Hypercar-Inspired Timepieces](https://www.trendhunter.com/trends/tourbillion-hyperwatch.md) - [Fanciful Futuristic Timepieces](https://www.trendhunter.com/trends/hublot-mp10-tourbillon.md) - [Collaborative Fashion Designer Timepieces](https://www.trendhunter.com/trends/hublot-big-bang-tourbillon.md) - [Fashionable Carbon Fiber Watches](https://www.trendhunter.com/trends/big-bang-tourbillon-carbon-sra.md) - [Bespoke Automobile Timepieces](https://www.trendhunter.com/trends/mercedes-amg-petronas.md) - [Opulent Branded Automotive Timepieces](https://www.trendhunter.com/trends/autodromo-x-mobil-1-group-b-pegasus-edition.md) - [Sculptural Titanium Watches](https://www.trendhunter.com/trends/mp17-meca10.md)