# Lightweight Chinese Smartphones The Huawei P8 Lite is Targeting the American Smartphone Market By Rahul Kalvapalle | Published 2015-06-04 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/huawei-p8-lite References: [gizmag](http://www.gizmag.com/huawei-p8-lite-us-release/37856/) & [gethuawei](http://www.gethuawei.com/p8lite.html) The [Huawei](https://www.trendhunter.com/trends/huawei-pocket-s) P8 Lite is a mid-range handset that the Chinese company hopes will help it properly infiltrate the American smartphone market. Huawei is actually one of the world's biggest smartphone-makers but you wouldn't know that if you lived in the USA. Huawei is now looking to change that. This smartphone has a similar design to the higher-end P8 and P8 Max, but features slightly humbler features. Its body uses plastic rather than aluminum, and its display usea 720p resolution. The processor is a quad-core [Qualcomm](https://www.trendhunter.com/trends/huawei-p60) Snapdragon 615 with 2 GB of RAM. The Huawei P8 Lite lives up to its name and is a lightweight offering both in its physical form as well as its operation. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 15% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Lightweight Smartphones:** There is an opportunity for companies to create affordable, yet efficient mid-range smartphones to target users who prefer lightweight devices. - **Chinese Smartphone Infiltration:** There is potential for Chinese smartphone makers to expand their reach in the US market by producing affordable, high-quality handsets. - **Mid-range Smartphones:** The market for mid-range smartphones is growing, and there is opportunity for companies to offer high-end features at a more affordable price. ### Where This Applies - **Smartphone Manufacturing:** There is potential for smartphone manufacturers to focus on producing lightweight devices with powerful performance to meet consumer demand. - **Consumer Electronics Retail:** Retailers can target consumers who prefer lightweight devices by offering a range of mid-range smartphones at affordable prices. - **Telecommunications Industry:** The rise of mid-range smartphones creates opportunities for telecommunications companies to offer more data and connectivity plans, tailored to mid-range devices. ## Related on Trend Hunter - [Demure Design-Conscious Smartphones](https://www.trendhunter.com/trends/huawei-p60.md) - [Accessible Clamshell Smartphones](https://www.trendhunter.com/trends/huawei-pocket-s.md) - [Ultra Low-Cost Smartphones](https://www.trendhunter.com/trends/honor-200-smart.md) - [Slim Precision Smartphone Models](https://www.trendhunter.com/trends/honor-x8b.md) - [Sleek Foldable Lightweight Smartphones](https://www.trendhunter.com/trends/mate-x3.md) - [Symmetrically Balanced Smartphones](https://www.trendhunter.com/trends/the-huawei-mate-50-pro.md) - [Featherlight Feature-Rich Smartphones](https://www.trendhunter.com/trends/honor-x50i.md) - [Entry-Level Octa-Core Smartphones](https://www.trendhunter.com/trends/huawei-nova-11i.md) - [Midrange Performance Smartphone Models](https://www.trendhunter.com/trends/huawei-mate-70-pro-premium-edition.md)