# Bare-Boned Cell Phones Claesson Koivisto Rune's Huawei Folded Leaf is Simple and Direct By Meghan Young | Published 2011-04-12 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/huawei-folded-leaf References: [fastcodesign](http://www.fastcodesign.com/1663599/wanted-an-utterly-bareboned-cell-phone-thats-still-stylish) & [huawei](http://www.huawei.com/) There is almost always a return to simpler times, and with the [Huawei](https://www.trendhunter.com/trends/huawei-pura-x) Folded Leaf cell phone design, that may be the case for smartphones. I'm sure that people will really appreciate the bare-boned aesthetic and usability of this device, which bears the [minimalist look](https://www.trendhunter.com/trends/kompakt) that has hit the design industry like a tidal wave. Designed by Swedish studio Claesson Koivisto [Rune](https://www.trendhunter.com/trends/the-rune-modular-table), the Huawei Folded Leaf cell phone is modeled after--you got it--a folded leaf. Of course, it doesn't look as much like a folded leaf as it does a a cordless phone or even a clam shell. The Huawei Folded Leaf cell phone is set to make its debut during the Milan furniture fair 2011. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 42% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Minimalist Cell Phone Design:** The trend to simplify the cell phone design may lead to a minimalist design that creates a new standard in the industry. - **Natural-inspired Mobile Devices:** Mobile device designs inspired by natural objects like a folded leaf may create a new market segment and cater to a nature-loving audience. - **Retro-inspired Cell Phones:** Retro-inspired designs for cell phones may appeal to a new market segment that is looking for simpler devices without the features overload of modern smartphones. ### Sectors Adopting This - **Consumer Electronics:** Companies operating in the consumer electronics industry can seize the opportunity to develop new minimalist cell phone designs that stand out from the competition. - **Design:** The design industry can explore how to incorporate natural elements into their products to create innovative mobile devices inspired by nature. - **Retro Cell Phone Market:** Entrepreneurs can enter the retro cell phone market by creating simple and affordable cell phone designs for consumers who yearn for a simpler technology experience. ## Related on Trend Hunter - [Digital Detox Phone Concepts](https://www.trendhunter.com/trends/minimalist-foldable-phone.md) - [Cubic Industrial Phone Models](https://www.trendhunter.com/trends/minimalist-phone-concept.md) - [Industrial Smartphone Concepts](https://www.trendhunter.com/trends/braun-what-if-phone.md) - [Simplistic Distraction-Free Phones](https://www.trendhunter.com/trends/lofone.md) - [Revolutionary Clamshell Smartphones](https://www.trendhunter.com/trends/huawei-pura-x.md) - [Visible Component Smartphone](https://www.trendhunter.com/trends/nothing-phone-1.md) - [Industrial Cellphone Concepts](https://www.trendhunter.com/trends/nokia-n90-x-nothing-concept.md) - [Keyboard-Intact E-Ink Smartphones](https://www.trendhunter.com/trends/the-minimalist-phone.md) - [Wacky Design Smartphones](https://www.trendhunter.com/trends/playful-phone-experimentation.md)