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# Sky-Blue Athletic Baby Sneakers
Nike's New Huarache Ultra Colorway is Colorful and Summer-Ready

By Madison Mackay | Published 2018-04-10 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/huarache-ultra
References: [hypekids](https://hypekids.com/2018/4/nike-huarache-ultra-white-blue-where-to-buy) & [nike](https://www.nike.com/t/huarache-ultra-toddler-shoe-4PnApq/859594-102)

Popular athletic wear company [Nike](https://www.trendhunter.com/trends/hyper-turquoise) released a the new Huarache Ultra sneakers for babies and toddlers.

Featuring a shiny bright blue pattern on the straps, the shoes have a unique design that resembles a [blue sky summer day](https://www.trendhunter.com/trends/air-max-muse-1). With easy pull tabs on both the front and back, the sneakers are easy to get on and off. The comfortable sole was designed to form to any foot, creating the perfect shoe for kids that are learning how to walk.

The sock-like fit is a classic from the brand, offering comfort and high-fashion style, with an easy-grip bottom for durability and traction. The [new Huarache Ultra colorway](https://www.trendhunter.com/trends/sky-blue-colorway-1) from Nike is available online now, starting at $52 a pair.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 39% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Why This Trend Is Growing

- **Athletic Baby Sneakers:** Opportunity to expand the market for athletic footwear into the baby and toddler segment.
- **Colorful Shoe Design:** Disruptive innovation opportunity to incorporate vibrant and eye-catching designs into footwear.
- **Sock-like Fit:** Potential to create a comfortable and stylish sock-like fit in footwear for all age groups.

### Industries Being Reshaped

- **Athletic Wear:** Innovation potential to create specialized athletic wear for babies and toddlers.
- **Footwear Manufacturing:** Opportunity to introduce unique and stylish designs in the footwear manufacturing industry.
- **Online Retail:** Disruptive innovation potential to market and sell specialized athletic footwear for babies and toddlers online.

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- [Blue Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/sky-blue-colorway-1.md)
