# Weekly BOGO Refreshment Deals These HTeaO BOGO Deals Will Arrive to Finish Off Summer By Michael Hemsworth | Published 2024-07-26 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/hteao-bogo-deals References: [qsrmagazine](https://www.qsrmagazine.com/news/hteao-to-offer-bogo-deals-every-friday-in-august/) & [hteao](https://hteao.com)  These [HTeaO](https://www.trendhunter.com/trends/sweet-spicy-refreshers) [BOGO](https://www.trendhunter.com/trends/thursday-bogo-offers) deals are being run by the brand to help customers celebrate the end of summer and mark the back-to-school season in a decidedly refreshing way. The promotion will run every Friday in August on all cups of tea through the entire day to provide customers with a complimentary cup with every purchase they make. This is expected to help [drive business and loyalty](https://www.trendhunter.com/trends/the-coffee-bean-tea-leaf-buy-one-share-one), while also encouraging customers to stop by on a regular basis to take advantage of the deal. The HTeaO BOGO deals are only available for customers to take advantage of in-store and aren't available for in-app or online orders. Consumers take simply visit one of the brand's many locations and pick out their favorite option according to their preferences. Image Credit: HTeaO ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 13% | Activity: 18% | Freshness: 26% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Why This Trend Is Growing - **Seasonal Promotions:** Leveraging end-of-season sales can significantly boost customer visits and drive repeat business. - **In-store Exclusive Deals:** Offering promotions that are only redeemable in physical locations incentivizes foot traffic and enhances in-store experiences. - **Drink Pairing Marketing:** Promotions such as Buy-One-Get-One-Free on refreshing beverages encourage customers to try new flavors and options. ### Industries Being Reshaped - **Food and Beverage:** The emphasis on refreshing drinks aligns perfectly with seasonal demands and emerging consumer preferences. - **Retail:** Offering exclusive in-store deals can create a sense of urgency and drive physical store engagement in a predominantly digital shopping era. - **Marketing and Advertising:** Promotions tied to seasonal events and back-to-school themes can enhance brand connection and customer loyalty. ## Related on Trend Hunter - [Sweet Spicy Tea Drinks](https://www.trendhunter.com/trends/sweet-spicy-refreshers.md) - [Chilled Autumn-Inspired Teas](https://www.trendhunter.com/trends/caramel-apple-iced-tea.md) - [Energized Tea-Based Refreshments](https://www.trendhunter.com/trends/hteao-2.md) - [Patriotic Tea Drink Promotions](https://www.trendhunter.com/trends/blue-razzler-energy-refresher.md) - [Icy Cherry Tea Refreshments](https://www.trendhunter.com/trends/sweet-cherry-iced-tea.md) - [Energy-Boosting Tea-Based Refreshments](https://www.trendhunter.com/trends/hteao-refreshers.md) - [Nostalgic Iced Tea Flavors](https://www.trendhunter.com/trends/root-beer-iced-tea-latte.md) - [Autumnal Texas Cafe Drinks](https://www.trendhunter.com/trends/fall-beverages.md) - [Hybrid Tea Lemonades](https://www.trendhunter.com/trends/blueberry-summerade.md)