# Industrial Surfer eBikes The Howler Brothers x Super73-S2 eBike Has Bespoke Finishes By Michael Hemsworth | Published 2024-03-12 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/howler-brothers-x-super73s2-ebike References: [blessthisstuff](https://www.blessthisstuff.com/stuff/vehicles/cycles/howler-brothers-x-super73-s2-ebike/) & [super73](https://super73.com/products/super73-s2-x-howler-bros)  The Howler Brothers x Super73-S2 eBike has been created in collaboration between the brands as an industrial transportation solution that doesn't skimp on laidback surfer vibes. The [electric bike](https://www.trendhunter.com/trends/electric-scrambler) is constructed with an [aircraft-grade aluminum alloy frame](https://www.trendhunter.com/trends/big-sur-tank) that provides impressive durability, while the bespoke sand beige finish gives it an unexpected profile. The bike is paired with a fully adjustable [air spring suspension fork](https://www.trendhunter.com/trends/blitz-s1) to help riders achieve a stable ride that meets their specific needs or the demands of the terrain. The Howler Brothers x Super73-S2 eBike is rounded out with custom accents including a Kanebuilt brown leather seat along with a MOLLE panel and a Vedavoo bag. The shortboard rack by Moved By Bikes will easily accommodate the included Almond surfboard ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 44% | Activity: 19% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) > [Transportation](https://www.trendhunter.com/transportation) ## Key Themes ### Why This Trend Is Growing - **Bespoke Transportation Solutions:** The collaboration between Howler Brothers and Super73-S2 introduces bespoke finishes to the eBike industry, offering personalized options for consumers seeking unique transportation solutions. - **Laidback Surfer Aesthetics:** The Howler Brothers x Super73-S2 eBike embodies laidback surfer vibes with its sand beige finish and custom accents, setting a trend for stylish and relaxed aesthetics in the eBike market. - **Customized Ride Experience:** With a fully adjustable air spring suspension fork and custom features like a Kanebuilt leather seat, the Howler Brothers x Super73-S2 eBike is paving the way for tailored ride experiences that prioritize comfort and personalization. ### Industries Being Reshaped - **Ebike Manufacturing:** The collaboration between Howler Brothers and Super73-S2 in creating the bespoke eBike highlights opportunities for manufacturers to incorporate personalized finishes and design elements into their electric bike offerings. - **Outdoor Gear and Apparel:** The integration of surf-inspired aesthetics and functional accessories in the Howler Brothers x Super73-S2 eBike presents innovative opportunities for the outdoor gear and apparel industry to cater to consumers seeking stylish yet practical equipment for their adventures. - **Adventure Sports Accessories:** The inclusion of features like the shortboard rack and Vedavoo bag on the Howler Brothers x Super73-S2 eBike opens up new avenues for the adventure sports accessories sector to explore collaborations and develop specialized gear for niche markets. ## Related on Trend Hunter - [Ruggedly Versatile Electric Bikes](https://www.trendhunter.com/trends/super73-blackout-collection.md) - [Collaboration Scrambler-Style Electric Bikes](https://www.trendhunter.com/trends/indian-x-super73-eftr-hooligan-12.md) - [Heavy-Duty Bike Collections](https://www.trendhunter.com/trends/super73-r-series.md) - [Adventurous Off-Road Electric Motorcycles](https://www.trendhunter.com/trends/super73-adventure-series.md) - [Electric Custom Urban Bikes](https://www.trendhunter.com/trends/z1-bike.md) - [Agave-Inspired E-Bikes](https://www.trendhunter.com/trends/super73-s2.md) - [Street-Informed Collaborative E-Bikes](https://www.trendhunter.com/trends/zx-bike.md) - [Beach-Targeted E-Bikes](https://www.trendhunter.com/trends/cafe-cruiser.md) - [Trail-Ready Commuter E-Bikes](https://www.trendhunter.com/trends/trailready-commuter-ebike.md)