# '50s Beachwear Editorials The How to Spend It 'Swell Belle' Photoshoot is Glamorous Vintage By Meghan Young | Published 2012-06-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/how-to-spend-it-swell-belle References: [fashiongonerogue](http://fashiongonerogue.com/naty-chabanenko-retro-swimwear-how-to-spend-it-kevin-sinclair/) & [howtospendit](http://www.howtospendit.com) Ultra feminine, the How to Spend It 'Swell Belle' editorial showcases vintage-inspired swimwear just in time for the sweltering summer season. While each outfit tastefully reveals only a bit of skin, at least in relation to much skimpier modern bikinis and one-pieces, there is an innate sexiness to them that will seduce readers of both genders. The How to Spend It Swell Belle editorial was shot by New York-based Guyanese photographer Kevin Sinclair. It stars model Naty Chabanenko. Playing the perfect pinup girl, the Russian beauty was glamorously styled by Damian Foxe. He pulled pieces from the rack of such labels as [Dolce & Gabbana](https://www.trendhunter.com/trends/il-pranzo-campaign), Tsumori Chisato, Rochas, Prada, Marios Schwab, [Chanel](https://www.trendhunter.com/trends/coco-mademoiselles) and [Versace](https://www.trendhunter.com/trends/versace-fw25). The '50s beach bombshell look was perfected with red lips by Fumiaki Nakagawa and a slicked coif by Kayla. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 95% | Activity: 88% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Vintage-inspired Swimwear:** Opportunity to capitalize on the growing popularity of retro styles with a fresh twist. - **Modest Swimwear:** Opportunity to provide a stylish alternative to skimpier modern swimwear for consumers who prefer more coverage. - **Pinup Girl Aesthetic:** Opportunity to create fashion and beauty products that emphasize a glamorous and vintage-inspired look. ### Sectors Adopting This - **Fashion:** Fashion designers can use vintage styles to create fresh, retro-inspired designs that appeal to a wide range of consumers. - **Beauty:** Beauty brands can create products and tutorials that highlight vintage-inspired beauty looks, such as winged eyeliner and bold lipstick. - **Photography:** Photographers can specialize in vintage-style shoots, capitalizing on the growing interest in retro aesthetics. ## Related on Trend Hunter - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Frilly Feminine Swimwear](https://www.trendhunter.com/trends/hunza-g.md) - [Vintage-Inspired Swimwear Drops](https://www.trendhunter.com/trends/reformations-second-swim-drop.md) - [Italian Summer Swimwear](https://www.trendhunter.com/trends/soeur.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md)