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# Simplistically Upscale Fans
The Relvaokellermann House Fan Features a Demure Aesthetic

By Michael Hemsworth | Published 2016-02-04 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/house-fan
References: [notcot.org](http://www.notcot.org/post/60863/Munich-based-studio-Relvaokellermann-pesents-the-projec/) & [relvaokellermann](http://www.relvaokellermann.com/project/fan/)

Consumers are becoming more eco-friendly in their mindsets and lifestyles, which has prompted the redevelopment of traditional products as seen with the Relvaokellermann House Fan. Working like a traditional fan, the design is intended to create a more appealing aesthetic to blend in more seamlessly with modern home decor.

Being that fans produce an eco-friendly form of cooling, the Relvaokellermann House Fan works as a way to help reduce energy costs without sacrificing style preferences. Developed in the Munich-based laboratory of the design studio, the fan features a cord wrap in the base to help it keep a minimalist aesthetic when placed or replaced in the home.

As consumers seek out new interpretations of classic products, we could continue to see ordinary products receiving a luxury overhaul.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 67% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### What's Driving This Trend

- **Eco-friendly Home Products:** As consumers become more mindful of the environment, there is a growing demand for everyday household items like the Relvaokellermann House Fan that are designed with eco-friendliness in mind.
- **Minimally Stylish Devices:** Consumers are increasingly seeking out household appliances that serve a specific purpose while also blending in seamlessly with their modern home decor.
- **Upcycling Traditional Products:** The trend of taking an old, classic product and revamping it with new, sleek designs is becoming more popular as consumers look for eco-friendly alternatives to traditional consumer goods.

### Who This Affects Most

- **Home Appliances:** There is an opportunity for designers and manufacturers of household appliances to incorporate more eco-friendly materials and modern designs to meet the growing demand for eco-friendly, stylish products.
- **Sustainable Design:** Design studios and manufacturers who specialize in creating environmentally responsible and sustainable products can tap into the growing market of consumers looking to reduce their environmental footprint.
- **Interior Design:** Interior designers can collaborate with manufacturers to incorporate eco-friendly, minimally stylish products like the Relvaokellermann House Fan into their projects, offering clients a stylish yet sustainable design option.

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