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# AI Operation Managers
Populace Uses Text Messaging to Help Hourly Workers Run Their Business

By Alyson Wyers | Published 2016-03-29 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/hourly-workers
References: [betalist](http://betalist.com/startups/populade) & [populace.io](http://www.populace.io/)

This artificially intelligent operations manager is designed to make the life of hourly workers less complicated. Populace is a startup and [AI platform](https://www.trendhunter.com/trends/aipowered-business-platform) that uses text messaging to manage [growth planning, payment and scheduling](https://www.trendhunter.com/trends/tometo) for hourly employees such as tutors, personal trainers and dog walkers. Given increasing numbers of young people are going into business for themselves or choosing freelance work, this [mobile solution](https://www.trendhunter.com/trends/manus-ai-app) could help significantly with organization.

The hourly workers management system gives users a single phone number to use for all their client communications and a shareable link with payment and scheduling information.

The startup is currently accepting beta testers. The service is free for now, but is launching officially in May 2016.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 27% | Activity: 33% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures)

## Key Themes

### Key Themes Behind This Trend

- **Artificially Intelligent Operations Managers:** The increase of remote and freelance workers is driving demand for machine-learning assisted operations management.
- **Mobile Workforce Management:** Text messaging-based workforce management solutions are poised to disrupt traditional employee management practices.
- **One-stop Shop Communications:** The trend towards simplifying customer communication and payment through centralized messaging platforms is set to transform the way service-based small businesses operate.

### Where This Applies

- **On-demand Services:** Platforms with machine learning-assisted operations management can reduce overhead for on-demand service providers, leading to increased competition in the industry.
- **Small Business Management:** AI-powered solutions for hourly worker scheduling and payment represent a game-changing innovation in small business management, reducing human errors and increasing efficiency.
- **Mobile Communications:** The adoption of centralized, mobile-based communication and payment systems is likely to transform traditional employee-customer relationships, leading to new business models and revenue streams.

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