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# Fallen Down Photography
Simona Smrckova's 'Hotel Lights' Has a Modern Film Noir Quality

By Meghan Young | Published 2011-01-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/hotel-lights
References: [behance.net](http://www.behance.net/gallery/HOTEL-LIGHTS/810386) & [simsfoto.cz](http://www.simsfoto.cz)

Looking through the Simona Smrckova 'Hotel Lights' photo series, it's easy to detect a [film noir influence](https://www.trendhunter.com/trends/jiyongkim-fw25). Of course, it is definitely a contemporary take on the classic style. Yet you can't help but appreciate the [glamorously dark and dramatic undertones](https://www.trendhunter.com/trends/atelier-sun) in Simona Smrckova's portfolio.

Photographed by Simona Smrckova, there is a sense of vulnerability and emptiness in the 'Hotel Lights' photo series.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 76% | Activity: 46% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Contemporary Film Noir:** Exploring modern takes on the classic film noir style through photography and filmmaking.
- **Glamorous Darkness:** Finding beauty in the dark and dramatic through artistic expression.
- **Emptiness and Vulnerability:** Highlighting the raw and exposed emotions of individuals through visual media.

### Sectors Adopting This

- **Fine Art Photography:** New opportunities for creative expression and experimentation in capturing edgier styles.
- **Fashion Photography:** Incorporating darker and moodier tones into fashion campaigns and editorials to stand out from traditional branding.
- **Film and Television Production:** Using contemporary film noir as a unique and captivating storytelling device for a wide range of genres.

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