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# Anime Anniversary Clothing Collections
The Hot Topic Spirited Away Collection Celebrates the Film

By Michael Hemsworth | Published 2021-07-20 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/hot-topic-spirited-away-collection
References: [comicbook](https://comicbook.com/anime/news/studio-ghibli-spirited-away-20th-anniversary-fashion-collection/) & [hottopic](https://www.hottopic.com/pop-culture/shop-by-license/spirited-away/?cm_sp=Homepage-_-Hero-_-SpiritedAwayCollection&cjevent=a260145ce97411eb8038008d0a82b836&cm_mmc=AFF-_-CJN-_-Comicbook.com%2C+LLC-_-7966799-_-12641438)

The Hot Topic Spirited Away Collection is a new lineup of fashions that celebrate the [Studio Ghibli](https://www.trendhunter.com/trends/gbl) film for its 20th anniversary this summer. The collection includes a number of pieces that all feature some of the most recognizable imagery and characters for avid fans to incorporate into their wardrobe. Fans can choose from a number of styles that range from laidback to formal, which will enable them to be worn in a number of different ways.

The Hot Topic Spirited Away Collection is rounded out with accessories like bracelets, earrings, wallets and even glassware to help fans celebrate the [iconic anime film](https://www.trendhunter.com/trends/spirited-away-puddings). The retailer is also offering a series of additional [Studio Ghibli-themed merchandise](https://www.trendhunter.com/trends/studio-ghibli-tea) for avid fans to pick up.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 45% | Activity: 18% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Anime Clothing Collections:** The rise of anime-inspired clothing presents opportunities for fashion companies to create similarly-themed collections for loyal fans.
- **Pop Culture Fashion Collaborations:** Pop culture-themed fashion collaborations that commemorate anniversaries can tap into the nostalgia and emotional connection of fans, and spark interest in new audiences.
- **Licensed Merchandise Collections:** The popularity of licensed merchandise collections creates opportunities for retailers to market to passionate fanbases beyond traditional apparel and accessories.

### Who This Affects Most

- **Fashion:** Fashion companies can collaborate with popular media franchises to create unique clothing, accessories, and personal items for fans to wear and use.
- **Entertainment:** The entertainment industry can expand revenue streams by teaming up with fashion and retail companies to create merchandise collections, which can promote upcoming releases and commemorate anniversaries.
- **Retail:** Retailers can capitalize on the popularity of licensed merchandise by offering exclusive and limited edition collections that resonate with loyal fanbases and generate buzz in pop culture communities.

## Related on Trend Hunter

- [Anime Franchise-Inspired T-Shirts](https://www.trendhunter.com/trends/gbl.md)
- [Anime-Inspired Graphic Apparel](https://www.trendhunter.com/trends/studio-ghibli-and-uniqlo.md)
- [Anime-Inspired Baseball Hats](https://www.trendhunter.com/trends/studio-ghibli-1.md)
- [Anime-Inspired Extensive Capsules](https://www.trendhunter.com/trends/ensky.md)
- [Pastel Anime-Themed Fashions](https://www.trendhunter.com/trends/hot-topic-x-cinnamoroll.md)
- [Anime-Inspired Tea Products](https://www.trendhunter.com/trends/studio-ghibli-tea.md)
- [Whimsical Anime Merch Collections](https://www.trendhunter.com/trends/howls-moving-castle-merchandise.md)
- [Animation-Inspired Collaborative Streetwear](https://www.trendhunter.com/trends/pixar-collection.md)
- [Vibrant Anime Streetwear](https://www.trendhunter.com/trends/yu-yu-hakusho-x-graniph.md)
