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# Food Truck-Inspired Snacks
Hot Pockets and Food Truck Chefs Developed the 'Food Truck Bites'

By Laura McQuarrie | Published 2016-06-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/hot-pockets
References: [brandeating](http://www.brandeating.com/2016/06/hot-pockets-partners-with-food-trucks-for-new-flavors.html) & [hotpockets](http://www.hotpockets.com/products/sweet-and-spicy-asian-style-beef-crispy-crust/11662)

In order to expand upon its current offerings, Hot Pockets teamed up with real food truck chefs in order to create its all-new Food Truck Bites and Sandwiches line.

This all-new product assortment includes a variety of [bite-sized finger foods](https://www.trendhunter.com/trends/gosh-street-food-bites), including Triple Cheesy Bacon Melt Bites, Co-Created with Toasty Cheese Mobile Eater and Spicy Asian-Style Beef Rollers, Co-Created with Komodo Truck. The full range includes a range of globally inspired flavors that offer tastes to suit just about everyone. For cooking, these artificial flavor-free Hot Pockets can be warmed in the microwave for a few minutes or prepared in a conventional oven until crispy.

The popularity of [gourmet food truck trend](https://www.trendhunter.com/trends/cheez-wheelz-food-truck) has now come full circle, appearing as packaged foods in a convenient bite-sized format that are available from grocery stores.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 35% | Activity: 46% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Gourmet Food Truck-inspired Snacks:** Opportunity to create packaged bite-sized snacks inspired by popular food truck flavors.
- **Collaboration with Food Truck Chefs:** Disruptive innovation opportunity to partner with food truck chefs to create unique and globally-inspired snack options.
- **Convenience of Packaged Food:** Potential for innovation in creating convenient and easy-to-prepare snack options for consumers on the go.

### Industries Being Reshaped

- **Frozen Food Industry:** Opportunity to introduce new frozen snack products that incorporate gourmet food truck flavors.
- **Food Packaging Industry:** Disruptive innovation potential in creating packaging solutions for bite-sized food truck-inspired snacks that are convenient for customers.
- **Restaurant Industry:** Opportunity for restaurants to expand their business by introducing food truck-inspired snack items on their menus.

## Related on Trend Hunter

- [Flavor Mashup Snacks](https://www.trendhunter.com/trends/mad-genius-snack-lab.md)
- [Grilled Cheese-Style Bites](https://www.trendhunter.com/trends/grilled-cheesestyle-bites.md)
- [Takeaway-Inspired Snacks](https://www.trendhunter.com/trends/takeaway-pockets.md)
- [Pillowy Breakfast Snack Products](https://www.trendhunter.com/trends/breakfast-snack-bites.md)
- [Thaw-And-Eat Deli Sandwiches](https://www.trendhunter.com/trends/deliwich.md)
- [On-the-Go Breakfast Bites](https://www.trendhunter.com/trends/coremark-stuffed-bites.md)
- [Snackable Frozen Appetizers](https://www.trendhunter.com/trends/tastiez.md)
- [Spicy Mozzarella Bites](https://www.trendhunter.com/trends/stuffed-buffalo-crunchers.md)
- [Savory Ranch-Filled Pastry Snacks](https://www.trendhunter.com/trends/hot-pockets-ranch-lovers.md)
