# Fattening Frank-Filled Pizzas The Hot Dog Stuffed Crust Takes Junk Food up a Notch By Sarah Moore | Published 2012-04-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hot-dog-stuffed-crust References: [bites.today.msnbc.msn](http://bites.today.msnbc.msn.com/_news/2012/04/09/11099996-hot-dog-stuffed-crust-pizza-has-junk-food-jumped-the-shark) & [delivery.pizzahut](http://delivery.pizzahut.co.uk/Menu.aspx) Pizza Hut U.K. created a greasy, gooey, cheesy slab of deliciousness with its Hot Dog Stuffed Crust -- or an over-the-top, heart attack in a box, dependent on one's perception. While America is generally regarded worldwide for being the front-runner in artery-clogging junk food creations, it seems that the British counterpart of the pizza pie chain has come up with something just as dangerous to one's waistline. Only available in a large size, the crust is bursting with a giant hot dog that coils around inside the dough. Pizza Hut has even taken care to include a mustard drizzle on the dough to ensure that the foot-long frank inside the crust lives up to its full flavor potential. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 21% | Activity: 55% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Hot Dog Stuffed Crust:** An innovative twist on traditional pizza crust, creating a unique and indulgent dining experience. - **Indulgent Fast Food:** A trend of creating over-the-top, decadent fast food options that push the boundaries of taste and nutrition. - **Novel Crust Innovations:** A focus on creating unique and unexpected crust variations to elevate the pizza eating experience. ### Who This Affects Most - **Fast Food:** Opportunities for fast food chains to create new, indulgent menu items that cater to consumers seeking unique dining experiences. - **Pizza Delivery:** A niche within the food delivery industry, offering innovative pizza options to attract customers and differentiate from competitors. - **Food Innovation:** A space for food companies and startups to experiment with unconventional ingredients and food combinations to create novel culinary experiences. ## Related on Trend Hunter - [Pizza Crust Hot Dogs](https://www.trendhunter.com/trends/dominos-hot-dogs.md) - [Pizza-Flavored Corn Dogs](https://www.trendhunter.com/trends/pepperoni-pizza-sausage.md) - [Topping-Heavy Pizzas](https://www.trendhunter.com/trends/fully-stuffed-crust-pizza.md) - [Dough-Wrapped Hot Dogs](https://www.trendhunter.com/trends/pilot-flying-j-big-dog.md) - [Hot Dog-Inspired Pizzas](https://www.trendhunter.com/trends/chicago-hot-dog-pizza.md) - [Deep-Fried Cheese Hotdogs](https://www.trendhunter.com/trends/footlong-mozza-dog.md) - [Hybrid Burger-Inspired Pizzas](https://www.trendhunter.com/trends/pizza-hut-cheeseburger-pizza.md) - [Extra-Cheesy Pepperoni-Packed Pizzas](https://www.trendhunter.com/trends/epic-pepperonistuffed-crust-pizza.md) - [Seasoned Cheese-Stuffed Pizzas](https://www.trendhunter.com/trends/pizza-pizza-stuffed-crust-pizza.md)