# Spicy Chocolate Cookies Insomnia Cookies' Spicy Hot Cocoa Cookie Mixes Ancho and Chipotle Spices By Laura McQuarrie | Published 2019-11-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hot-cocoa-cookie References: [businesswire](https://www.businesswire.com/news/home/20191126005614/en) & [insomniacookies](https://insomniacookies.com/) After National Cookie Day on December 4th, Insomniac Cookies is launching a brand-new Spicy Hot Cocoa Cookie that puts a fiery twist on hot cocoa. The Spicy Hot Cocoa Cookie is made with a chocolatey base and a mix of ancho and chipotle spices, plus sea salt for added flavor and texture. Perfect for the cozy fall season, the cookies are set to be available through [Insomnia Cookies](https://www.trendhunter.com/trends/hot-cocoa-ice-cream) for a limited time. Insomnia Cookies sets itself apart as a [late-night bakery concept](https://www.trendhunter.com/trends/pj-party) that helps to satisfy cravings for everything from cookies and cookie cakes to brownies and ice cream. As well as introducing an all-new cookie, Insomnia Cookies is offering plenty of in-store and online deals to help people celebrate National Cookie Day in the best way. Image Credit: Insomnia Cookies ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 53% | Activity: 85% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Spicy Hot Cocoa Cookie:** Opportunity for food companies to explore unique flavor combinations and cater to the demand for spicy sweets. - **Late-night Bakery Concept:** Potential for businesses to tap into the market of late-night cravings and offer a variety of indulgent treats. - **Limited Time Offer:** Chance for companies to create a sense of urgency and drive sales through time-sensitive promotions. ### Who This Affects Most - **Food and Beverage:** The food industry can experiment with unconventional flavor profiles and capitalize on consumer interest in unique taste experiences. - **Bakery:** Bakeries can target the late-night market and cater to customers looking for freshly baked treats during unconventional hours. - **E-commerce:** Online retailers can leverage limited time offers to generate a sense of exclusivity and drive online sales. ## Related on Trend Hunter - [Hot Cocoa Ice Creams](https://www.trendhunter.com/trends/hot-cocoa-ice-cream.md) - [Surprise-Inside Cookies](https://www.trendhunter.com/trends/insomnia-cookies-national-cookie-day.md) - [Remixed Latin Dessert Cookies](https://www.trendhunter.com/trends/chocolate-churro-chunk-cookie.md) - [Halloween-Themed Baked Goods](https://www.trendhunter.com/trends/halloweekend-cookies.md) - [Sweet Caramel Chip Cookies](https://www.trendhunter.com/trends/dulce-de-leche-cookie.md) - [Cafe-Inspired Cookie Menus](https://www.trendhunter.com/trends/insomnia-cookies-fall-treats.md) - [Seasonal Artisan Cookies](https://www.trendhunter.com/trends/insomnia-cookies-holiday-spirit-collection.md) - [Holiday-Themed Cookie Menus](https://www.trendhunter.com/trends/festive-filled-collection.md) - [Pizza-Style Cookie Recipes](https://www.trendhunter.com/trends/pizza-cookie.md)