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# Personalized Celebration Videos
Hostess Snackisodes App Makes You an Amusing Customized Film

By Katherinev123 | Published 2012-01-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/hostess-snackisodes
References: [creativity-online](http://creativity-online.com/work/hostess-snackisodes/26045) & [snackisodes](http://www.snackisodes.com/)

Personalization, interaction and celebration all come into play in the new Hostess Snackisodes campaign by Hostess Brands, which was developed by agency Bernstein-Rein in collaboration with directors from College Humor. The brand wants to help you celebrate something -- anything -- and it will create a [personalized video](https://www.trendhunter.com/trends/naughty-or-nice-video) just for you.

Just visit the dedicated website and allow the Hostess Snackisodes app to access your [Facebook](https://www.trendhunter.com/trends/bolthouse-fresh) information. Then, decide what you want to celebrate and who you want to celebrate with out of the three options -- 'Mr. Right,' 'Motivational Speaker' or your co-workers -- and which Hostess snack you want to "eat" for the occasion (either a [Hostess Twinkie or Cupcake](https://www.trendhunter.com/trends/hostess-candy-wafers)). After you've made your selections, the Hostess Snackisodes app will create a quirky, humorous and feel-good video just for you.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 11% | Activity: 33% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### What's Driving This Trend

- **Personalized Celebration Videos:** Opportunities for brands to offer personalized celebrations and interactions through video campaigns.
- **Social Media Integration:** Opportunities for businesses to integrate social media into their marketing campaigns for greater audience engagement.
- **Humorous and Quirky Campaigns:** Opportunities for brands to create humorous and quirky campaigns for increased brand recognition and customer engagement.

### Who This Affects Most

- **Advertising:** Opportunities for advertising agencies to develop video campaigns that incorporate personalization and humor.
- **Food and Beverage:** Opportunities for food and beverage companies to partner with marketing agencies and develop personalized video campaigns to engage with customers.
- **Social Media Marketing:** Opportunities for businesses to utilize social media platforms and develop personalized and humorous campaigns for increased audience engagement.

## Related on Trend Hunter

- [Fun-Forward Snack Campaigns](https://www.trendhunter.com/trends/feed-the-fun.md)
- [Snack Cake Popcorn Snacks](https://www.trendhunter.com/trends/hostess-popcorn-snack.md)
- [Munchies-Themed Snack Cake Activatoins](https://www.trendhunter.com/trends/hostess-munchie-mobile.md)
- [Social-First Snack Comedies](https://www.trendhunter.com/trends/pretzelized.md)
- [Seasonally Enhanced Snack Cakes](https://www.trendhunter.com/trends/hostess-cakes.md)
- [Snackable Summer Drone Deliveries](https://www.trendhunter.com/trends/hostess-joy-drops.md)
- [Prepackaged Cafe-Inspired Snack Cakes](https://www.trendhunter.com/trends/hostess-products.md)
- [Snack Cake Candies](https://www.trendhunter.com/trends/hostess-twinkies-candy.md)
- [Candid Celebration Campaigns](https://www.trendhunter.com/trends/theres-an-edible-for-that.md)
