# Provocative Operating Room Editorials This Vogue Brazil Editorial is Set in a White Hospital Room By Lacey-Jane Walsh | Published 2013-06-07 | Updated 2013-06-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hospital-room References: [fashioncow](http://fashioncow.com/2013/06/doutzen-kroes-in-de-dentro-do-ringue-by-mario-testino-for-vogue-brazil/) & [facebook](https://www.facebook.com/VogueBr?hc_location=timeline) This rather elegant editorial seen in [Vogue](https://www.trendhunter.com/trends/nft-collection2) Brazil is set in a cold looking hospital room, which adds extra interest to this seductive shoot. The gorgeous model seen in this steamy editorial wears only white, while the dapper male model wears a black suit. There are a lot of shots in this provocative series that feature cold stainless steel slabs and small hospital beds. Model Doutzen Kroes uses these typically bland items as sensual props, as she crawls around on them. Kroes gets overly friendly with the well dressed male model featured in this editorial. In one shot she finds herself in his arms as he tugs on her white bathing suit bottoms. There are quite a few [elegant white swimsuits](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty) featured in this hospital room editorial, as well as some glamorous bling. This editorial makes hospitals look unusually good. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 68% | Activity: 57% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Sensual Hospital Room Shoots:** Fashion magazines are featuring models in provocative poses in unlikely places - hospital rooms being one that can create a new avenue for fashion shoots. - **Stainless Steel and Sensuality:** As fashionistas and photographers are finding sensuality in grim places, the medical industry can incorporate more elegance and aesthetics into medical equipment and gear. - **Elegant Medical Fashion:** With models sporting white bathing suits featuring in Vogue's medical room editorial, the fashion industry can set new trends and inspire new styles in medical scrubs and white coats. ### Where This Applies - **Fashion Industry:** The fashion industry can create a new line of clothes inspired by medical gowns and create elegant yet comfortable hospital wear for patients. - **Medical Industry:** The medical industry can create aesthetically pleasing equipment featuring stainless steel and incorporate design to make them visually pleasing. - **Photography Industry:** Photographers can explore new contexts for their shoots and can experiment with unlikely places like a hospital room to create new and interesting scenes. ## Related on Trend Hunter - [Health Object Art Exhibitions](https://www.trendhunter.com/trends/out-of-orifice.md) - [Monochromatic Cosmetic Clinics](https://www.trendhunter.com/trends/cosmetic-clinic.md) - [Warm Medical Interior Designs](https://www.trendhunter.com/trends/oakv-clinic.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Colorfully Designed Medical Schools](https://www.trendhunter.com/trends/so-leopoldo-mandic.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Gallery-Style Clinics](https://www.trendhunter.com/trends/copenhagen-eye-institute.md) - [Office-Themed Lingerie Collections](https://www.trendhunter.com/trends/hot-desking.md)