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# Inappropriate Romantic Greetings
The 'Horrible Cards' by the Oatmeal are Not for Everyone

By Ana Lopez | Published 2012-01-28 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/horrible-cards
References: [incrediblethings](http://www.incrediblethings.com/art-design/horrible-cards-by-the-oatmeal/) & [theoatmeal](http://theoatmeal.com/horrible2)

With [St. Valentine's Day](https://www.trendhunter.com/trends/language-of-love) fast approaching, hopeless romantics are finding the best ways to express their deep love for their partners, and the 'Horrible Cards' by the Oatmeal are an original way to proclaim that affection. Created by Matthew Inman, also the founder of the site Oatmeal, these [greeting cards](https://www.trendhunter.com/trends/greeting-card-kiosk) aren't for everyone.

With bizarre messages like "Sometimes I rub my testicles all over belongings while you sleep. I hope that's cool," or "I like you so much I'd dragon kick a baby for you," the 'Horrible Cards' are hilarious and all about sending an unforgettable message.

Funny and sarcastic, the 'Horrible Cards' will for leave a long-lasting impression on any [romantic date](https://www.trendhunter.com/trends/partners-are-human).

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 80% | Activity: 56% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Dark Humor Cards:** There is a growing trend in creating and sending greeting cards with edgy and sarcastic dark humor messages for different occasions such as valentines and birthdays.
- **Personalized Greeting Cards:** There is a trend in creating personalized greeting cards that cater to specific hobbies, interests, and humor of the recipient, providing opportunities to disrupt the traditional greeting card industry.
- **Digital Card Sending:** There is a rising trend in sending digital greeting cards through social media, text messaging, and email, providing opportunities for innovators to create new platforms, technologies, and features to disrupt the traditional paper card industry.

### Industries Being Reshaped

- **Greeting Card:** Companies in the greeting card industry can explore new market opportunities by creating edgy and personalized cards that appeal to different segments like millennials and Gen Z who prefer unique and unconventional expressions of emotions.
- **E-commerce:** E-commerce platforms can disrupt the greeting card industry by providing personalized and digital greeting cards to their customers, leveraging their existing data, and cross-selling to other products and services.
- **Social Media:** Social media companies can create new features and campaigns to enable users to send digital greeting cards with personalized messages, photos, and videos to friends and followers, creating new revenue streams and engagement opportunities.

## Related on Trend Hunter

- [Practical Valentine’s Day Cards](https://www.trendhunter.com/trends/valentines-card-bath-bar.md)
- [Valentine's Beef Jerky Hearts](https://www.trendhunter.com/trends/meathearts.md)
- [Naughty Valentines Day Treats](https://www.trendhunter.com/trends/sugar-wood.md)
- [Love-Inspired Cards](https://www.trendhunter.com/trends/how-to-say-i-love-you-around-the-world.md)
- [Quirky eCard Platforms](https://www.trendhunter.com/trends/happiepages.md)
- [Inclusive Valentine's Day Gifts](https://www.trendhunter.com/trends/hallmark-valentines-day.md)
- [AI-Powered Valentine's Cards](https://www.trendhunter.com/trends/resn.md)
- [Convenient Online Greeting Cards](https://www.trendhunter.com/trends/happy-tree-cards.md)
- [Educational Valentine's Campaigns](https://www.trendhunter.com/trends/language-of-love.md)
