# Discounted Airfare Apps The Hopper App Offers Users Secret Fares on Various Flights By Justin Lam | Published 2018-05-07 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/hopper-app References: [fastcompany](https://www.fastcompany.com/40566797/hopper-can-now-send-hyper-personalized-travel-deals-to-your-phone?partner=feedburner&utm_source=feedburner&utm_medium=feed&utm_campaign=feedburner+fastcompany&utm_content=feedburner) & [hopper](https://www.hopper.com/) Planning the perfect summer vacation is about to get a lot easier thanks to the Hopper app. Functioning as an [airfare search engine](https://www.trendhunter.com/trends/airlines-mobile-app), the app helps users find the absolute best airfare and will even send incredibly discounted deals directly to phones via push notifications. According to Hopper's CEO and co-founder, Fred Lalonde, "Airlines are offering us really discounted fares that are exclusively available in the Hopper app." The discounted airfare can generally range from 5% to 25% through the Hopper app. Referred to as "secret fares," these discounted tickets come from half a dozen airlines, including Air Canada, Chile’s LATAM, [Turkish Airlines](https://www.trendhunter.com/trends/calling-cards), Air China, Copa and more. To find these low-cost fares, users will simply need to search the Hopper app for available routes and pay attention to the bunny icon pop up indicating a secret fare. The app also utilizes an [AI guide](https://www.trendhunter.com/trends/personalized-aipowered-travel) to help users find a new destination based on previous searches and purchased tickets. Image Credit: Hopper ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 19% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Discounted Airfare Apps:** The trend of discounted airfare apps like Hopper offers disruptive innovation opportunities for the travel industry, allowing travelers to easily find and book the best deals on flights. - **Push Notifications:** The trend of airlines sending discounted deals directly to users' phones via push notifications opens up opportunities for disruptive innovation in mobile advertising and user engagement. - **AI Travel Guides:** The trend of AI-guided travel apps, like Hopper's AI guide, presents opportunities for disruptive innovation in personalized travel recommendations and destination discovery. ### Who This Affects Most - **Travel:** The travel industry can benefit from the trend of discounted airfare apps by embracing similar platforms to offer customers exclusive deals and enhance the booking experience. - **Mobile Applications:** The trend of discounted airfare apps utilizing push notifications highlights the potential for disruptive innovation in mobile app development and user engagement strategies. - **Artificial Intelligence:** The use of AI technology in travel apps, such as AI travel guides, opens up opportunities for disruptive innovation in AI-driven personalized recommendations and travel planning tools. ## Related on Trend Hunter - [Consolidated Air Travel Apps](https://www.trendhunter.com/trends/air-travel-apps.md) - [Post-Booking Saving Tools](https://www.trendhunter.com/trends/fare-bear.md) - [Flight Savings Tools](https://www.trendhunter.com/trends/myrupaya.md) - [Bespoke Air Travel Apps](https://www.trendhunter.com/trends/bespoke-air-travel-app.md) - [AI Price Negotiation](https://www.trendhunter.com/trends/ai-haggler.md) - [Car Rental Partnerships](https://www.trendhunter.com/trends/turo-and-hopper.md) - [Feature-Rich Airport Apps](https://www.trendhunter.com/trends/byair-app.md) - [Best Time to Travel Tools](https://www.trendhunter.com/trends/best-time-to-travel.md) - [AI-Powered Travel Assistants](https://www.trendhunter.com/trends/digital-itineraries.md)