# Citrusy Hopped Waters HOP WTR Lime is the Latest Addition to This Non-Alcoholic Lineup By Katherine Pendrill | Published 2022-02-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hop-wtr-lime References: [preparedfoods](https://www.preparedfoods.com/articles/126583-hop-wtr-lime) & [hopwtr](https://hopwtr.com/products/lime-non-alcoholic-sparkling-hop-water-12-pack)  HOP WTR is expanding its lineup of [non-alcoholic brew](https://www.trendhunter.com/trends/public-coast-brewing) with the debut of new HOP WTR Lime. HOP WTR is a [sparkling beverage](https://www.trendhunter.com/trends/sparkling-hop-water) that combines the bubbles of seltzer with the earthy flavors of your favorite IPA (minus the booze). The whole mixture is then topped off with [stress-busting adaptogens and nootropics](https://www.trendhunter.com/trends/zero-proof-by-recess) to help you unwind The new HOP WTR Lime drink joins the existing Classic, Blood Orange, and Mango flavors. This refreshing new option "applies the proprietary blend of stress-busting hops, adaptogens and nootropics that burst with mood-boosting benefits while tasting crisp, light, and satisfying." In addition to the mood-boosting benefits, HOP WTR Lime is also free of alcohol, calories, carbs, gluten or sugar, which makes it a widely accessible drink for people adhering to various diets and lifestyles. Image Credit: HOP WTR ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 49% | Activity: 70% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Non-alcoholic Beverages:** Creating sparkling beverages and expanding product line with new flavors that cater to customers who prefer non-alcoholic drinks. - **Stress-reducing Drinks:** Incorporating adaptogens and nootropics in beverages to help reduce stress and improve mental health. - **Natural Ingredients:** Utilizing natural ingredients to create healthier, more accessible drink options for various diets and lifestyles. ### Sectors Adopting This - **Beverage Industry:** Innovative and rapid product development with the use of natural ingredients, and developing stress-reducing, non-alcoholic drinks. - **Health and Wellness Industry:** Providing beverages with functional benefits like stress reduction through the inclusion of adaptogens and nootropics to cater to the health-conscious market. - **Food and Beverage Retail Industry:** Supplying natural and healthy drink options that are accessible to consumers with various dietary restrictions or lifestyles. ## Related on Trend Hunter - [Dry January Refreshments](https://www.trendhunter.com/trends/hop-wtr-drink.md) - [Peach-Flavored Sparkling Waters](https://www.trendhunter.com/trends/hop-wtr-1.md) - [Grapefruit-Flavored Adaptogen Drinks](https://www.trendhunter.com/trends/ruby-red-grapefruit.md) - [Citrusy Hopped Tea Refreshments](https://www.trendhunter.com/trends/hop-wtr-iced-tea-lemonade1.md) - [Hoppy Sparkling Waters](https://www.trendhunter.com/trends/hoplark.md) - [Hops-Infused Sparkling Water](https://www.trendhunter.com/trends/sidekick-sparkling-hop-water.md) - [Dry-Hopped Non-Alcoholic Brews](https://www.trendhunter.com/trends/hoplark-00.md) - [Festively Spiced Sparkling Waters](https://www.trendhunter.com/trends/hop-wtr-spiced-apple.md) - [Refreshing Sparkling Hop Waters](https://www.trendhunter.com/trends/sparkling-hop-water.md)