<!-- canonical: https://www.trendhunter.com/trends/hoodmaps -->
<!-- robots: noindex -->

# Demographic City Maps
Hoodmaps Sorts Neighborhood Based on the Types of People Seen in Them

By Joey Haar | Published 2017-07-18 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/hoodmaps
References: [archdaily](http://www.archdaily.com/875863/where-are-the-hipsters-in-your-city-these-crowdsourced-maps-will-show-you) & [hoodmaps](https://hoodmaps.com/?frontpage=true&ask_gps=true)

Every city has its own cultural flavor, and Hoodmaps is a site dedicated to depicting that [unique mix](https://www.trendhunter.com/trends/humbo). The site organizes cities based on six common urban demographics, giving users a shorthand reference for the makeup of every city that's included based on its geography.

Hoodmaps' [city maps](https://www.trendhunter.com/trends/allinmap) are divided into six categories: Uni, Hipsters, Tourists, Rich, Suits, and Normies. Each of these categories, which the site believes to sort the people in a city, is assigned a different color. Hoodmaps then crowdsources the work of sorting through the [different neighborhoods](https://www.trendhunter.com/trends/citieslove), allowing locals to input where they see different people and color-coding the maps in kind.

Beyond the basic demographic categorizations, Hoodmaps lets users input added text that can be tagged to different areas, noting things like "Chinatown," "Post-Hipster," "Post-Post-Hispter," or "Loud."

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 59% | Activity: 90% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### Why This Trend Is Growing

- **Demographic City Mapping:** Technology can enable more accurate mapping of neighborhood demographics, providing opportunities for targeted marketing and community building initiatives.
- **Crowdsourced Urban Data Collection:** Crowdsourcing urban demographic data creates opportunities for more accurate and up-to-date city planning, real estate development, and prioritization of public services.
- **Hyperlocal Cultural Insights:** Access to hyperlocal cultural insights can enable businesses, event planners, and community organizations to tailor their offerings and messaging to specific neighborhood demographics.

### Industries Being Reshaped

- **Market Research:** Market research firms can adopt demographic city mapping to provide clients with more detailed information about consumer behaviors across different neighborhoods.
- **Real Estate:** Real estate developers and agents can leverage demographic city mapping to identify up-and-coming areas, forecast property values, and target their marketing to specific neighborhoods.
- **Local Government:** Local governments can use crowdsourced demographic data to better understand and serve their constituents, from improving public transportation to allocating funding for neighborhood services.

## Related on Trend Hunter

- [In-Neighbourhood Service Maps](https://www.trendhunter.com/trends/trot-kit.md)
- [Interactive Parisian Neighbourhood Apps](https://www.trendhunter.com/trends/notezparis.md)
- [Social City Exploration Apps](https://www.trendhunter.com/trends/geometrik-app.md)
- [Cultural Dining Discovery](https://www.trendhunter.com/trends/authfoodmaps.md)
- [City Navigation Tools](https://www.trendhunter.com/trends/open-path.md)
- [Nightlife Insight Tools](https://www.trendhunter.com/trends/up-2-tonight.md)
- [Community-Driven Public Maps](https://www.trendhunter.com/trends/happy-face-local-updates.md)
- [Paranormal Mapping Platforms](https://www.trendhunter.com/trends/ghost-town1.md)
- [Informational Real Estate Apps](https://www.trendhunter.com/trends/the-oyssey-app.md)
