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# Cotton Candy-Haired Editorials
Hong Kong Pink by Jeffrey Chan is Captured on the Streets of Asia

By Sarah Robson | Published 2012-07-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/hong-kong-pink-by-jeffrey-chan
References: [bentrovatoblog](http://bentrovatoblog.com/photography/hong-kong-pink-by-jeffrey-chan/) & [jeffreychan](http://www.jeffreychan.ca/)

[Hong Kong](https://www.trendhunter.com/trends/of-course-hong-kong) Pink by Jeffrey Chan is a beautiful editorial captured on the busy island. The model and stylist Eve Smith at Viviens Sydney dressed herself in floral pants, jackets, blazers, a Nirvana t-shirt, hats, round sunglasses and leather jackets.

The hair and makeup artist Ryan Wing Li kept the model’s makeup simple by using liquid black eyeliner and light pink blush. The model’s hair, which is colored [cotton candy pink](https://www.trendhunter.com/trends/fluffee-floss) looks soft, pretty, and complements her floral outfit designs.

This pictorial captures the distinction between the model’s edgy rocker look with the busy city life. Jeffrey Chan began his career in fashion photography two years ago after realizing that a nine to five office job was not for him.

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 91% | Activity: 87% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Floral Fashion:** Fashion industry can leverage floral patterns in a new way using bright and bold colors, contrasts and textures to create unique and edgy styles.
- **Unconventional Hair Colors:** Beauty industry can capitalize on unconventional hair colors and patterns to offer personalized designs to their clients.
- **Urban and Natural Contrasts:** Photography and art industry can experiment with juxtaposing urban cityscapes with natural elements to create stunning and captivating visual displays.

### Who This Affects Most

- **Fashion:** Fashion industry can use floral patterns, textures and colors for their designs to align with the trend.
- **Beauty:** Beauty industry can offer personalized and unique hair coloring and styling services to customers who want to stand out with unconventional hair colors.
- **Photography:** Photographers can experiment with contrasting images of busy cityscapes with natural elements to take photographs that capture viewers' attention.

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