# Honey-Powered Haircare Collections JCOS Offers a Luxurious Range of Organic Honey-powered Products By Kalin Ned | Published 2022-07-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/honeypowered-haircare References: [myjcos](https://myjcos.com/collections) JCOS stands out in the beauty and self-care industry with its comprehensive [honey-powered haircare collection](https://www.trendhunter.com/trends/honey-water-hair-care-line). The luxurious offerings include the &Honey Deep Moist Shampoo Step 1.0, the &Honey Deep Moist [Treatment](https://www.trendhunter.com/trends/liquid-balm) Step 2.0, the &Honey Deep Moist [Hair Pack](https://www.trendhunter.com/trends/ceramide-therapy-hair-mask) Step 1.5, and the &Honey Deep Moist Hair Oil Step 3.0. As one can survey from the names, JCOS has thoughtfully numbered its honey-powered haircare offerings to make it easier for individuals to follow the appropriate routine. The range premises to condition, hydrate, cleanse, and enhance shine, with organically grown honey as a hero ingredient. JCOS positions itself as a "brand-new concept in beauty care." Following the teachings of Asian philosophies of calming the mind and taking it slow, JCOS strives to incorporate this both in its brand presence and product offerings. Image Credit: JCOS ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 61% | Activity: 66% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Organic Beauty:** There is an opportunity for disruptive innovation by exploring the benefits of organic ingredients in skincare and haircare products using honey as the hero ingredient. - **Numbered Routines:** There is an opportunity for disruptive innovation by creating numbered self-care routines to make it easier for individuals to follow the appropriate order of usage with a natural ingredient. - **Incorporating Asian Philosophies:** There is an opportunity for disruptive innovation by incorporating calming philosophies and practices from Asia in product offerings in the self-care industry. ### Where This Applies - **Skincare:** The skincare industry can further explore the use of natural ingredients in its products with honey as the hero ingredient. - **Haircare:** The haircare industry can develop self-care routines using numbered steps that cater towards different hair types with an organic and natural ingredient as the hero ingredient. - **Wellness:** The wellness industry can incorporate calming philosophies and practices from Asia to complement self-care routines and enhance overall experience. ## Related on Trend Hunter - [Honey-Infused Shampoos](https://www.trendhunter.com/trends/honey-infused-shampoo.md) - [Soothing Fermented Haircare](https://www.trendhunter.com/trends/jooy.md) - [Japan-Exclusive Propolis Haircare](https://www.trendhunter.com/trends/cnp-laboratory.md) - [Strength-Restoring Haircare Lines](https://www.trendhunter.com/trends/kpak-collection.md) - [Eco-Friendly Upcycled Haircare](https://www.trendhunter.com/trends/innerjoi-by-joico.md) - [Moisture-Restoring Hair Solutions](https://www.trendhunter.com/trends/honey-water-hair-care-line.md) - [Inaugural Clinically Advanced Haircare](https://www.trendhunter.com/trends/clinically-advanced-haircare.md) - [Argan-Infused Haircare](https://www.trendhunter.com/trends/argan-infused-haircare.md) - [Honey-Infused Shampoos](https://www.trendhunter.com/trends/honey-water-moisture-restoring-shampoo.md)