# Honey-Sweetened Cold Brews Beekeeper Coffee's Canned Coffees are Enhanced with a Touch of Honey By Laura McQuarrie | Published 2023-10-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/honey-sweetened-cold-brews References: [bevnet](https://www.bevnet.com/news/2023/this-weeks-new-products-cereal-flavored-milks-mtn-dew-stok-cloud-water-and-more) & [beekeepercoffee](https://beekeepercoffee.com/collections/all)  [Beekeeper](https://www.trendhunter.com/trends/beekeeper-x-taco-bell) Coffee newly introduced a line of four honey-sweetened cold brews, each of which comes in an eight-ounce can with "a drop of honey." Available in varieties like Double Black, Vanilla, Mocha and Caramel, these honey-sweetened cold brew lattes and coffees are full of strong, rich and sweet flavors. While the lattes get their creaminess from 2% milk, the Double Black variety shares the pure, robust taste of coffee with honey for extra energy. The brand's convergence of [ready-to-drink canned coffee](https://www.trendhunter.com/trends/readytodrink-cold-brew) and the natural sweetness of coffee not only caters to the demand for a quick caffeine fix but also satisfies the growing preference for beverages that are [naturally sweetened](https://www.trendhunter.com/trends/hive-mind-honeyade), offering a delightful and refreshing alternative to sugary additives. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 37% | Activity: 49% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Honey-sweetened Cold Brews:** The introduction of honey-sweetened cold brews offers a refreshing and naturally sweet alternative to traditional coffee beverages. - **Ready-to-drink Canned Coffee:** The convergence of honey-sweetened cold brews in portable cans satisfies the demand for quick and convenient caffeine consumption. - **Preference for Natural Sweeteners:** The use of honey as a sweetener in cold brews taps into the growing consumer preference for beverages that are naturally sweetened. ### Who This Affects Most - **Coffee and Beverage:** The coffee and beverage industry can capitalize on the trend of honey-sweetened cold brews by introducing innovative flavors and marketing them as a healthier alternative to traditional coffee drinks. - **Ready-to-drink:** The ready-to-drink industry can explore the opportunity to create and market honey-sweetened cold brews in convenient, portable packaging for on-the-go consumption. - **Natural Sweeteners:** The natural sweetener industry can partner with coffee brands to promote the use of honey as a healthier alternative to artificial sweeteners in beverages. ## Related on Trend Hunter - [Hot Honey Cold Brews](https://www.trendhunter.com/trends/hot-honey-cold-brew.md) - [Sparkling Honey-Citrus Coffees](https://www.trendhunter.com/trends/flight-coffees-bomber-blend.md) - [Textural Sweet Cold Coffees](https://www.trendhunter.com/trends/nitro-sweet-cold-brew.md) - [Full-Flavor Canned Cold Brews](https://www.trendhunter.com/trends/canned-cold-brews.md) - [Honey-Sweetened Canned Coffees](https://www.trendhunter.com/trends/nespresso-master-origins-colombia.md) - [Coffee-Enhancing Honeys](https://www.trendhunter.com/trends/nespresso-bloom.md) - [Premium Cold Brew Cans](https://www.trendhunter.com/trends/premium-cold-brew.md) - [Alcoholic Honey-Flavored RTDs](https://www.trendhunter.com/trends/hive20-hard-honey.md) - [Honey Nut Latte Menus](https://www.trendhunter.com/trends/the-coffee-bean-tea-leaf2.md)