# Limited-Edition Heart-Shaped Cereals Honey Nut Cheerios with Happy Heart Shapes are Sweet By Michael Hemsworth | Published 2019-12-12 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/honey-nut-cheerios-with-happy-heart-shapes References: [chewboom](https://www.chewboom.com/2019/12/11/general-mills-introduces-new-honey-nut-cheerios-with-hearts/) & [generalmills](https://www.generalmills.com) The Honey Nut [Cheerios](https://www.trendhunter.com/trends/cheerios-name-boxes) with Happy Heart Shapes cereal has been announced by [General Mills](https://www.trendhunter.com/trends/general-mills-3) as a new breakfast option that will help to raise awareness for National Heart Health Month in February 2020. The limited-edition cereal sees the honey and nut-flavored Os transformed into [heart-shaped bits](https://www.trendhunter.com/trends/miniature-pancakes), which will provide consumers with a cheery way to start the day. The cereal will come in two size options and will be released onto the market starting now at select retailers with nationwide availability starting in January 2020. This will also make the Honey Nut Cheerios with Happy Heart Shapes cereal a welcome addition to the market because of Valentine's Day to help get consumers excited for the February holiday. Image Credit: General Mills ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 23% | Activity: 28% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Limited-edition Heart-shaped Cereals:** Creating limited-edition cereals with unique shapes can generate excitement and increase sales. - **National Heart Health Month Awareness:** Raising awareness for heart health through limited-edition heart-shaped cereals can inspire healthy eating habits. - **Holiday-themed Food Products:** Releasing heart-shaped cereals for Valentine's Day can tap into the holiday market and boost brand visibility. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can seize the opportunity to create innovative and visually-appealing products like limited-edition heart-shaped cereals. - **Health and Wellness:** The health and wellness industry can leverage heart-shaped cereals to promote healthy eating choices and raise awareness for heart health. - **Marketing and Advertising:** The marketing and advertising industry can capitalize on the hype surrounding holiday-themed food products like heart-shaped cereals to drive engagement and sales. ## Related on Trend Hunter - [Valentine's Day Cereal Lines](https://www.trendhunter.com/trends/general-mills-3.md) - [Personalized Cereal Boxes](https://www.trendhunter.com/trends/cheerios-name-boxes.md) - [Valentine's Day Cereal Treats](https://www.trendhunter.com/trends/chocolate-cheerios.md) - [Chromatically Romantic Breakfast Cereals](https://www.trendhunter.com/trends/froot-loops-sweethearts.md) - [Wintry Cookie-Inspired Cereals](https://www.trendhunter.com/trends/oats-sugar-cookie-cereal.md) - [Romantic Heart-Shaped Biscuits](https://www.trendhunter.com/trends/romantic-heartshaped-biscuits-hardees-brings-back-heart-shaped-biscuits-wit.md) - [Limited-Edition Chocolate Cereals](https://www.trendhunter.com/trends/weetos-chocolate-honeycomb.md) - [Hot Honey Breakfast Cereals](https://www.trendhunter.com/trends/crunchy-nut-hot-honey-crunchies.md) - [Themed Heart-Shaped Chips](https://www.trendhunter.com/trends/japanese-snack-brand-calbee.md)