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# Honey-Dipped Donut Collections
Krispy Kreme Has Just Debuted Its First Ever Honey Doughnuts

By Katherine Pendrill | Published 2022-05-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/honey-doughnuts
References: [chewboom](https://www.chewboom.com/2022/05/09/krispy-kreme-introduces-new-oh-honey-doughnuts/)

![Honey-Dipped Donut Collections](https://cdn.trendhunterstatic.com/thumbs/478/honey-doughnuts.jpeg)

Krispy Kreme is ushering in spring in a sweet way with the launch of its new Honey Doughnuts.

The brand's first-ever honey donut lineup, the new trio of pastries is cleverly called the 'Oh, Honey! Doughnuts.' The first of the new donuts is the Honey Pull Apart Doughnut, which is a light and fluffy [honey doughnut](https://www.trendhunter.com/trends/shes-hot-honey-donut) that features pull-apart clusters all topped with a salted honey icing. On the other hand, there's the Honey Bee Doughnut, which is an [Original Glazed doughnut](https://www.trendhunter.com/trends/krispy-kreme-menu) that's been dipped in yellow icing and decorated with black buttercream to look like a little honeybee. Lastly, there's the Honey Cake Doughnut, which is a glazed [Sour Cream Cake doughnut](https://www.trendhunter.com/trends/the-krispy-kreme-chocomania-collection) drizzled with a sweet honey icing and topped with a crunchy oat crisp topping.

Image Credit: Krispy Kreme

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 18% | Activity: 49% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Honey Doughnuts:** The rise of honey doughnuts creates an opportunity for bakeries to innovate with unusual flavor combinations.
- **Pull-apart Clusters:** The popularity of pull-apart clusters offers the chance for bakeries to create interactive and shareable pastries that cater to the social media age.
- **Decorative Icing:** The increasing demand for visually appealing doughnuts gives bakeries the chance to experiment with unique and artistic icing techniques.

### Where This Applies

- **Bakery:** Bakeries can capitalize on the honey doughnut trend by offering custom and innovative pastry flavors to attract new customers.
- **Coffee Shops:** Coffee shops can improve their pastry offerings by introducing honey doughnuts into their menus and creating partnerships with local bakeries for unique flavor combinations.
- **Food Retail:** Food retail companies can create exclusive honey doughnut flavors and sell them online to reach customers across the country and beyond.

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