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# Musician-Collaborative Streetwear Capsules
Honey Dijon is COMME des GARCONS' Latest Collaborator

By Amy Duong | Published 2019-05-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/honey-dijon
References: [highsnobiety](https://www.highsnobiety.com/p/honey-dijon-comme-des-garcons-collection/) & [instagram](https://www.instagram.com/honeydijon/?utm_source=ig_embed)

Fashion label COMME des GARCONS works in collaboration with musician Honey Dijon on a new collection for the season.

She is a talented DJ and music producer, broadening her territory to fashion now -- she announced the collaboration on Instagram, stating that "As a trans woman of color I’ve never imagined that this would be possible. Thank you @adrianjoffe @commedesgarcons for allowing me to represent my culture, community, and love of house music. I am truly honored.” The collaborative capsule is set to feature a selection of DJ bags and graphic t-shirts that will arrive later this year. Honey Dijon has been a prominent fan of the fashion industry, performing music at a variety of fashion events in the past including Burberry and Dior runway shows.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 46% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What's Driving This Trend

- **Collaborative Streetwear Capsules:** Opportunity for musicians and fashion labels to collaborate and create unique streetwear collections.
- **Representation in Fashion:** Opportunity to increase representation in fashion with collaborations featuring underrepresented communities.
- **Musicians in Fashion:** Opportunity for musicians to expand their territory to the fashion industry and showcase their personal style through collaborations.

### Who This Affects Most

- **Fashion:** Fashion industry can collaborate with musicians to create unique collections that showcase personal style and broaden their audience.
- **Music:** Music industry can collaborate with fashion labels to expand their territory and generate additional income through merchandising.
- **Representation:** Industries can create collaborative opportunities to increase representation of underrepresented communities in fashion and music.

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