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# Sweet Honey Butter Popcorns
Popcornopolis' New Honey Butter Popcorn Has Arrived at Sam's Club

By Katherine Pendrill | Published 2021-08-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/honey-butter-popcorn
References: [chewboom](https://www.chewboom.com/2021/08/15/new-popcornopolis-honey-butter-popcorn-arrives-at-sams-club/) & [popcornopolis](https://www.popcornopolis.com/honey-butter-pouch.html)

[Popcornopolis](https://www.trendhunter.com/trends/popcornopolis1) is moving in a sweet new direction with the debut of its new Honey Butter Popcorn flavor.

Popcornopolis recently announced the arrival of its new Popcornopolis Honey Butter Popcorn at [Sam's Club](https://www.trendhunter.com/trends/cookie-pop-popcorn). The tasty flavor is a [sweet and salty creation](https://www.trendhunter.com/trends/reeses-popcorn) that starts with the brand's signature gluten-free and non-GMO kettle popcorn. The crunchy kernels are then layered with real honey and butter to create a sweet and buttery flavor profile.

The new Honey Butter Popcorn flavor is available from Sam's Club locations nationwide in big 18-ounce bags – a size that's perfect for sharing with friends and family. The new flavor is also available from the Popcornopolis website in packs of six, 7.5-ounce resealable pouches.

Image Credit: Popcornopolis

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 14% | Activity: 46% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Sweet and Salty Popcorn:** The trend of combining sweet and salty flavors in popcorn products presents a disruptive innovation opportunity for snack companies to create unique and enticing flavors.
- **Gluten-free and Non-gmo Snacks:** The increasing demand for healthy snack options creates an innovation opportunity for companies to develop more gluten-free and non-GMO snack products to cater to health-conscious consumers.
- **Convenient Snack Packaging:** The trend of offering snack products in convenient, resealable packaging presents an innovation opportunity for companies aiming to appeal to busy, on-the-go consumers who value portability and convenience.

### Sectors Adopting This

- **Snack Manufacturing:** Manufacturers can take advantage of the growing popularity of sweet and salty popcorn flavors to innovate and revamp the snack manufacturing industry by developing inventive ways to combine flavors and creating products to satisfy every taste preference.
- **Retail Industry:** Retailers can capitalize on the rise of gluten-free and non-GMO snacks and offer a wide variety of options to cater to health-conscious consumers and improve their sales volume and customer base.
- **Food Packaging Industry:** Innovative, convenient snack packaging presents an opportunity for companies in the food packaging industry to offer more portable and sustainable options to meet the needs of the fast-paced, convenience-oriented consumer market.

## Related on Trend Hunter

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